Stress urinary incontinence is no laughing matter to the over 15 million women who suffer from it. This pre-show mailer addresses women's number one problem. And invites urologists to take the new Lyrette out for a dry run.
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Lyrette

Postcard inviting urologists to see how the new Lyrette treatment helps women start living without leaking.

Brenda Asheim
Senior Copywriter Seattle, WA