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  • Emily Lai

    Design is beyond problem solving.

    Shanghai, China

With 10+ years of global design experience, Emily has done work for some of the best global brands such as Ford, CVS, P&G, Coca Cola, Microsoft, Dell, Staples..etc. She is currently working as Director of Design for Radius Product development in Shanghai, China. Working directly with global clients on projects that are driven by research and design thinking. Emily uses a process driven by market, users and technology to tackle problems ranging from design to manufacturing. She has designed multiple products from kitchen gadgets, toys, appliances, consumer electronics, medical products and industrial products. Her wide range of design experience allows her to synchronize the merits of each discipline and bring it to a form of perfection through her insights. Specialties: Business development, Proposal writing, Project management, Research planning, Conducting user center research in China, Competitive market research, Design strategy, Leading brainstorm sessions, Brand direction, Concept generation & refinement, Color, Materials, and Finishes, CAD development, positive attitude and professionalism. Language: Cantonese (Written & fluent) American English (fluent) Mandarin(Written & fluent) Hakka (fluent)

Work Samples

  • Workshop facilitation-China

  • Toaster Oven

Work & Education History

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Specialties

Affiliations

IDSA

Awards

INDEX Awards 2009 (Finalist) -rep. Product Solutions. ltd

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