qView Full Size
TRUFOOD
Below are some examples of my step-by-step process for the product development and UX design of an app about discovering and sharing your most authentic, unusual food findings with friends.
________________________________________________________________________________________________

qView Full Size
TRUFOOD
Combined personas for the trufood app. My research revealed that both male and females, of a variety of ages, were seeking the same kinds of food adventures and products.
________________________________________________________________________________________________

qView Full Size
TRUFOOD
I love to sketch my ideas, and here are some of my initial drawings for the trufood app.
________________________________________________________________________________________________
qView Full Size
TRUFOOD
I proposed a solution where users can post/browse discoveries or invite their friends to join. A panel of experts and users will provide quality ratings.
________________________________________________________________________________________________

qView Full Size
TRUFOOD
Explorations with navigation
________________________________________________________________________________________________

qView Full Size
TRUFOOD
Basic user flow for trufood app
________________________________________________________________________________________________

qView Full Size
NEUBERGER BERMAN
This is a marketing campaign for successful investing of Emerging Market Debt solutions. My work includes UX/UI/Visual design, as well as recommendations for content display and copy.
________________________________________________________________________________________________
qView Full Size
NEUBERGER BERMAN
I created a fresh design for Neuberger Berman's first responsive landing page, including recommendations for IA (just launched). The UX incorporates access to content that's specific to different roles and different locations (Financial Professionals, Institutional Investor, Institutional Consultants, Individuals).
________________________________________________________________________________________________

qView Full Size
FACTSET
This wireframe was created previously by someone else. I took the UX a step further, added the UI and visual design.
________________________________________________________________________________________________

qView Full Size
FACTSET
The Marketing team needs a mobile app for tracking site traffic, and they're most interested in knowing how many people have visited so far each day and how that compares to yesterday in absolute numbers ad percentage change views. This is a first round mock-up design.
________________________________________________________________________________________________

qView Full Size
AVON
Responsive design for both Android and iOS, acting as UI/UX/branding steward and liaison between the client and an outside agency
________________________________________________________________________________________________

qView Full Size
AVON
Avon is a global company, with markets that have different purchasing and delivery requirements. This is a wireframe for a transactional application, proposed as a new interface to simplify the multiple purchase and delivery options in Russia (to be translated).
________________________________________________________________________________________________

qView Full Size
LIFEPOSTS
This is a mock-up of the Celebrations & Milestones spotlight, showing users a glimpse of the various story-telling tools and engaging life stories.
https://www.lifeposts.com
________________________________________________________________________________________________
qView Full Size
LIFEPOSTS: Timeline
Desktop and mobile views of the Timeline tool. Originally the UX for the timeline was preferred as a horizontal by the stakeholders, and through a process of research and multiple presentations, I ended up with a vertical timeline which works well for responsive design, and added a horizontal UI across the top.

I created all branding and visual design, participated in UX and all phases of the product development lifecycle, including product ideation and definition.
________________________________________________________________________________________________
qView Full Size
VIRTUCOM
IA/UX/Visual design and brand extension
________________________________________________________________________________________________
qView Full Size
PHARMACEUTICAL COMMERCE
Creative direction & design, UX, responsive and content strategy
________________________________________________________________________________________________

qView Full Size
PHARMACEUTICAL COMMERCE
Creative direction & design, UX, responsive and content strategy
________________________________________________________________________________________________

qView Full Size
NYSE EURONEXT: Ring the Bell
This mini-site was created to showcase live video of the daily bell ringing at the New York Stock Exchange. Users can watch video, search for previous bell ringings or IPO companies can use a widget to add the video to their own site.

I collaborated with an outside agency on the initial concept and UX (wireframe above), then completed the project with my art direction/visual design/UI and additional UX.
________________________________________________________________________________________________

qView Full Size
NYSE EURONEXT: Ring the Bell
Art direction/Visual design/UI/UX. This design shows the home page with live video
________________________________________________________________________________________________


qView Full Size
NYSE EURONEXT: Ring the Bell
I created this engaging interface and design to display the opening and closing bell at the New York Stock Exchange, searching by date.
________________________________________________________________________________________________
qView Full Size
NYSE EURONEXT: NYSE TECHNOLOGIES
UI/UX design of enterprise software: a monitoring solution, global market participants have access to all the tools required to manage and monitor their FIX infrastructure, connectivity and traffic
qView Full Size
NYSE TECHNOLOGIES / NYSE EURONEXT
UI/UX design of enterprise software, a web-based tool that monitors day-to-day trading activity.
________________________________________________________________________________________________
qView Full Size
NYSE EURONEXT
Art direction/UI/Visual design of e-commerce application for data subscriptions
________________________________________________________________________________________________

qView Full Size
NYSE EURONEXT
Art direction, UI design for e-commerce application for data licensing
________________________________________________________________________________________________

NYSE EURONEXT
Art direction/design of iPad app for the New York Stock Exchange, content provides varied perspectives from leading industry experts.
________________________________________________________________________________________________

qView Full Size
RACHAEL RAY
Redesign for Rachaelraymag.com
________________________________________________________________________________________________

Favorited by 16 people