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Industrial Designer with Spontaneous and Solution Oriented C...
Extremely knowledgeable and flexible 3D professional with 10 years of experience in 3d Retail (POS) designing. Self motivated, innovative, active learner, adapts quickly to new solutions and works well under pressure, meeting all challenges and deadlines. Successfully delivered design concepts for launch of many high profile clients that has elevated their presence within the retail world. Developed skills and perceptive for retail designs to identify shopper’s journey from viewing to purchasing client’s products. KEY SKILLS & COMPETENCIES: Experience in: 3D POSM designing, Instore branding, Exhibition, Graphic designing. Material Knowledge: Wood, Metal, Acrylic, Corrugated, Thermo foaming, P P Sheets (Sunpack) Working Knowledge of industry standard design tools: 3D Max, V Ray, Maya, Adobe Photoshop, Adobe Illustrator and CorelDraw. Ability to prioritize and organize multiple projects within tight deadlines. Capable of developing industry standard innovative concepts Basic knowledge of HumanEye 3d (Lenticular software).
Conceptualizing feasible designing and production solutions based on the briefs from the Clients and the Design Manager. Developing new concepts for mass production. Blending creative concepts with practicality to achieve the best results and hence driving sales for the company.
Worked with clients to realize creative strategy and direction for developing retail solutions for their products. Actively involved in developing designs for launch of Colgate Visible White and Loreal Kajal Magique for all their in-store requirements. Communicating with clients for designing briefs and providing realistic design solutions. Organized with the production team for prototyping of the units to speed up the approval process.
Organized the design team with proper briefing and brainstorming sessions which improved the designing level of the company and helped acquiring more clients and sales. Successfully managed team of 5 designers & mentoring junior staff in project development and performance management. Possess a proactive approach towards taking responsibilities and handling problems
Collaborated with creative team to develop retail point of purchase designs for marketing initiative. Developed and delivered various design concepts like Floor unit, Countertop display, Retail branding, Shelf in shelf, Launch corner, etc. for premium brands like Asian Paints, Cadbury, Garnier, Sony Playstation, Loreal, Chambor etc. Ability to priorities multiple projects with tight deadlines. Credited with company award for delivering 3D training to teammates which helped the company to improve the designing level and presentation.
Created exhibition booths under the direction of the Marketing Manager. Produced artwork and line art for exhibition stands for production purpose and also supervised stalls on sites and guided production team during the production phase. Worked with Corporate clients such as Bayer, Crompton Greaves, Lanxess, and Hindustan Platinum. Accompanied the marketing team for creative briefing.