Expert, knowledgeable and flexible 3D professional from India with nearly +8 years of experience in 3d Retail (POS) designing. Self motivated, innovative, adapts quickly to new solutions and works well under pressure meeting all challenges and deadlines. Successfully delivered design concepts for launch of many high profile clients that has elevated their presence within the retail world. I have achieved skills and understanding by developing retail designs which has helped me to identify shopper’s journey of buying a product. Specialities: Merchandising Units (Floor Display Units, Countertop display units), Environments, In-store displays, Shop-in-Shop, Endcap, Gandola

Work Samples

  • Events & Exhibition Designs

  • Kiosk, Wall Display and Game zone

  • Counter Top Display

Work History

PROFESSIONAL EXPERIENCE: April 2015 - Present Conceptualiser / Designer (Media Production Company, Dubai) Jan. 2013 – March 2015 Senior Designer (Verve Graphics) As a Senior Designer worked with clients to realize creative strategy and direction for developing retail solutions for their products. Was actively involved in developing designs for launch of Colgate Visible White and Loreal Kajal Magique for all the POP requirements. Communicating with clients for designing briefs and providing feasible design solutions. Lead the design team and coordinate with the production team for the prototype of the design. April 2011- Jan. 2013 Manager Creative (Planet Dezign (I) Pvt. Ltd., India) Responsible for developing and executing creative concepts. Regularly liaising with the marketing team and the client to ensure the best creative solutions are realised, implemented and delivered. Direct interaction with the client for creative briefing. Develop and frame creative concepts according to creative brief requirements. Lead the design team and coordinate with the production team for the prototype of the design. Mentoring junior staff in project development and performance management. Possess a proactive approach towards taking responsibilities and handling problems. May 2007-Sept. 2009 Sr. Visualizer (Planet Dezign (I) Pvt. Ltd., India) Collaborated with creative team to develop retail point of purchase designs for marketing initiative. Developed and delivered various design concepts like Floor unit, Countertop display, Retail branding, Shelf in shelf, Launch corner, etc. for premium brands like Asian Paints, Cadbury, Garnier, Sony Playstation, Loreal, Chambor etc. Met deadlines for all projects resulting in acquiring future projects from the clients. Received company award for giving training to teammates which helped the company to improve future presentations. Feb. 2005-Dec. 2006 3D Designer (Mark Exhibits and Displays Pvt. Ltd., India) Designed exhibition booths as per client specifications. Worked with Corporate clients such as Bayer, Crompton Greaves, Lanxess, and Hindustan Platinum. Accompanied the marketing team for creative briefing. Supervised stalls on sites and guided production team during the production phase and also taking care of the printing by co-ordinating with the printer. KEY SKILLS & COMPETENCIES: Experience in: POP, Instore branding, Exhibition, Graphic designing. Ability to prioritise and organize multiple projects within tight deadlines. Capable of developing industry standard innovative concepts. Knowledge of design disciplines including layout, structure, imagery & colour. Knowledge of industry standard design tools: 3D Max, VRay, Maya, Photoshop, CorelDraw, and Illustrator. Other software skills include Zbrush, Flash, Swish, Illustrator, Sound Forge, Adobe Premiere, Adobe After FX, MS Office ( Word, Excel, PowerPoint).


  • Teesside University, UK

    • Masters Computer Games
    • 2009 - 2010
  • OMEGA Maya

    • Certificate Course Maya Software
    • 2006 - 2007
  • L S Raheja College of Arts Commerce

    • Bachelor in Commerce Commerce
    • 2002 - 2003



CDIT – Permanent Award: Merit Entry Name: Asian Paints Emporio Experience Zone (2012) Entertainment & Media – Permanent Award: Merit Entry Name: Sony Playstation & Kiosk (2012) Entertainment, Media & Toys – Permanent Award: Silver Entry Name: Sony Playstation Blu Zone (2013)