Product Design // Graphics // Illustration — Santa Cruz, CA
Growing up my favorite subjects in school were Art and PE. As an adult not much has changed. I'm an athlete AND a designer who is constantly curious and asking why. I enjoy a good challenge and seem to always find the finish line whether it's a sprint or a marathon project. My most fulfilling projects have solved a real problem with sweat, tears and a thoughtful solution.
VALERIE WEILERT
valerie.weilert@gmail
408 . 646 . 6444
PROFESSIONAL EXPERIENCE
Easton-Bell Sports
Graphic Designer 7/11 - Present
- Responsible for creating designs that express the Bell Mass and Specialty brand cohesively across 1,000+ product SKUs such as high-end to children’s cycling helmets and bike accessories.
- Design marketing collateral for brand catalogs for Easton & Bell, packaging for Bell, art direction for photo shots and illustrations that inspire cycling enthusiasts to choose Bell product over competitors.
- Collaborate with product managers, creative directors, brand marketing and peers to deliver under tight deadlines as short as “yesterday” and ongoing annual projects.
- Flexible designer that thinks out of the box – such as: designed packing insert that met cost standards that protects and stabilizes 5 unique shaped helmets in Bell product line.
Wagic Consulting & Isolve Visual Effects
Industrial/Graphic/Visual Effects Designer 01/09-07/11
- Ability to act in several design roles creating idea generation, launching brand identity, and redesigned product packaging for Re:Solve multi-tools, Giraffe cleaning system and consulting clients such as Top Con and Panasonic.
- Ability to multi-task on a variety of projects by providing input into conceptualization sketch for a client project, graphic design brochures for in-house products and providing packaging techniques and dielines that intuitively and clearly sell product.
- Developed animated graphic assets for blockbuster movies such as Transformers 2, Iron Man 2 and GI Joe and user interface graphics for Olympus cameras.
- Provided creative input, user testing and product designs for Martha Stewart’s tool line for women sold in Target.
West Valley College, Saratoga CA
Assistant Cross Country Coach 07/07-11/07
- Assisted Head coach with specialized cross country training programs for West Valley College student athletes
- Organized local Junior College races and team fund-raisers.
- Assisted Head Coach with training programs
Sports Basement, Sunnyvale CA
Sales Specialist, Marketing, and Employee Trainer 03/06-09/07
- Provided customers with shoe fiings and gait analysis
- Aided customers in product knowledge, selection and training advice
- Organized and trained marketing team in Photoshop and Illustrator
- Educated new employees in customer service and educated on store products
QUALIFICATIONS
Conceptualization
- Traditional Drawing, Computer Rendering, Brainstorming, Rapid Viz, Prototyping, Model making and Story boarding.
Presentation
- Strong Typography, Press ready graphics, Catalog production, Impactful Layouts, and
Detail oriented
Soware
- Illustrator, Photoshop, InDesign, AerEffects, Director, Windows/Mac proficient
Prototype
- Traditional shop tool trained, Low/high density poly-urethane foam shaping, clay modeling, and basic sewing skills
Competitive Athlete
- Mizuno Wolf Pack Team sponsored Road/Track/XC team member and top performer
- SJSU Cross Country Athletic Scholarship recipient and travelling team member
- SJSU Scholar Athlete 2008
EDUCATION
PENSOLE Footwear Design Academy - 2013
San Jose State University, San Jose CA - 2008
Hochshule Darmstadt DE
B.S. Industrial Design, 12/08, Cum Laude