Strategy and Analysis
-Strategic thinking - ability to think in terms of high level strategic concepts in order to see the big picture
-Analytical problem solving - skilled at breaking things down to identify gaps and areas of improvement
-Budget and marketing plan development - experience in developing and managing annual marketing plans
-Resource management - experience managing direct reports, volunteers, contractors, vendors and budgets Team leadership - ability to provide framework, vision and clear expectations
-Project management - skilled at creating a structured approach to project execution
-High adaptability - a wide range of transferable skills have enabled me to take on various roles including: Team Leader, Project Manager, Website Analyst, Art Director, Website Designer, Graphic Designer, etc.
-Process development - skilled at developing processes that streamline efficiencies and ensure accuracy
-Web design - ability to focus on user experience
-Graphic design - eye for design and art direction, magazines, brochures, newsletters, press releases, signs, etc.
-Content direction and editing - experience in concept development, drafting and editing content
-Video production - skilled in planning and art direction
-Social media - experience in establishing social media platforms
-Brand development - experience with re-branding and brand management
-Teaming - works well in a collaborative environment
-Detail oriented - understands the importance of accuracy and follow through
-Website content management - working knowledge of several custom CMS programs and also Joomla
-Search engine marketing - experience in SEO, keyword research, linking strategy, sponsored advertising, etc.
-Email marketing & surveys - experience with Emma and Constant Contact
-Virtual imaging - experience with Scene 7
-Digital marketing metrics - working knowledge of Google Analytics
-Printing - experience with digital and offset printing best practices and prepress requirements
-Design - Adobe Creative Suite
-Administrative - MS Office