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Industrial Designer

Aaron Barker

Portland, OR
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  • About
  • About

    My goal as a designer is to create product that supports the user in achieving their goal, whether it's accomplishing a job, looking great, or being fit.

    I have 15 years experience designing successful products in both hard & soft-goods industries:

    footwear at Lacrosse/ Danner, adidas, New Balance, Converse

    bicycle components at SRAM

    business machines at Pitney-Bowes

    modular storage at Intermetro

    toys at Little Tikes

    My services include:

    Creative Direction

    Brand Vision

    Product DNA

    Concepting

    Innovation

    Technology Creation

    Implementation

    Project Management

    Trending/ Color

    Let me know how my creative process can envision future products for you!

  • Education
    • Bachelor of Science Industrial Design
      University of Cincinnati: College of Design, Architecture, Art, and Planning
      1995 - 2000
      Participated in the Design School's Co-op program, gaining 3 years work experience prior to graduation.
  • Experience
    • Principal
      Aaron Barker Design LLC
      Portland, OR
      Jan 2016 - Present (10 years 6 months)
      Industrial Design consultant specializing in footwear.
    • Senior Product Design Manager
      LaCrosse Footwear Inc.
      Portland, OR
      Nov 2009 - Dec 2015 (6 years 1 month)
      Lead Product Design for both Danner & LaCrosse footwear brands.
      •Create innovative & functional product solutions for Work, Outdoor, Military/ Law Enforcement, Hunt, & Lifestyle categories.
      •Collaborate with Product Line Management & Development teams to evaluate & build contemporary product that builds on brand traditions & exceeds performance needs.
      •Establish aesthetic direction & lead new technology creation based on Market Research
      •Design 5 leading product families per season while directing team of 5 freelancers to design remaining 15-20 projects.
      •Organize design calendar, streamline design deliverables, & implement technologies.
      •Problem solving with Danner US factory & travel to multiple Asia Factories from Beijing to Ho Chi Minh City to develop footwear concepts.
      •Design with wide range of construction techniques & materials: stitch down, welted, San Crispino, injected PU, premium leather, vulcanized rubber, neoprene, waterproof membranes, cast & stamped metal hardware, injected plastics.
    • Freelance Design Consultant
      amoebicA Design
      Portland, OR
      2008 - 2009 (1 year)
      Generated nuanced concepts for Portland-based clients.
      •Broadened experience & market knowledge by designing footwear ranging from
      athletic outdoor to women’s casual to kid’s.
    • Men’s & Women’s Training, Outdoor, SMU, & Cleated Footwear Designer
      adidas
      Portland, OR
      2003 - 2008 (5 years)
      Created performance footwear for an industry leader.
      •Managed footwear design projects through the creative process from concept to manufacture.
      •Worked closely with Design Team, Line Management & Development through market research, sketching, rendering, & presentation of concepts, tech packs with upper & tooling details, & development travel to China.
    • Advanced Concepts & Performance Footwear Designer
      Converse
      North Andover, MA
      2002 - 2003 (1 year)
      Created innovative concepts to relaunch performance footwear for an original athletic footwear brand.
      •Collaborated with Line Management & Development teams through market research,
      creation & presentation of concepts, tech packs, & development travel to China.
    • Adventure & Walking Footwear Designer
      New Balance
      Lawrence, MA
      2000 - 2002 (2 years)
      Created footwear focused on technical features, quality, & fit.
      •Collaborated with Line Management & Development teams through market research, creation & presentation of concepts, tech packs, & development travel to Taiwan.
    • Design Co-op
      SRAM
      Chicago, IL
      Sep 1999 - Dec 1999 (3 months)
      Interned at a premier manufacturer of bicycle components.
      •Created concept sketches & built prototype models.
  • Skills
    • Footwear
    • Design Management
    • Industrial Design
  • Elsewhere on the Web
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  • On Coroflot
    @AaronBarker, member since 2008
    • Following 3
    • Followers 71
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