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Art Director, Web Designer, Visionary Entrepreneur

Adilya Smagulova

Almaty, Kazakhstan
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  • About
  • About

    Responsible team worker with high communicational and organisational skills; high adaptation; developed project leader with willingness and strong desire to develop skills and expand knowledge.

  • Education
    • Bachelor Arts in Economics (BAE) Specialization in Business Economics and Marketing
      Kazakhstan Institute of Management, Economics, and Strategic Research (KIMEP)
      2006 - 2010
      08.2006 - 05.2010, «Karandash» KIMEP Art Organization. Art Director. Director of design and marketing departments. Design of wide spectrum of polygraph production; event making; internal planning and HR. 12.2006 - 06.2010, «Brain Ring» Intellectual Games Awards: 05.2010, The first place in «Brain Ring» Intellectual Games; 04.2010, The winner place in photo competition by «Soros»; 01.2010, The first place in «What? When? Where?» intellectual competition among students; 10.2009, The first place in «SDU» Intellectual Debates; 08.2008, The first place in «Brain Ring» Intellectual Games;
    • Multi gymnasium of I. Altynsarin #159
      1997 - 2006
  • Experience
    • Marketing Consultant
      KHAN COMICS digital consuting
      Mar 2014 - Present (8 years 11 months)
      ■ Developing and implementing marketing strategies for small and medium businesses (B2B, B2C);
      ■ Creating and implementing new concepts for promotion and brand awareness purposes;
      ■ Researching and consulting of external opportunities for businesses (B2B) in client program;
      ■ Client relationship management, conduct presentations & meetings with new\current clients;
      ■ Measuring success of marketing campaigns, preparation of reports and recommendations;
      ■ Web design and website development (i.e. www.khancomics.kz, www.companyram.kz, artpr.co);
      ■ SMM, PR, Web tracking consulting and outsourcing;
      ■ Holding social media marketing workshops.
    • PR Manager
      AB Restaurants
      Jun 2013 - Feb 2014 (8 months)
      ■ Work on brand awareness of Coffee shop network and public relations;
      ■ Creating and implementing marketing campaigns aimed to promote Company image;
      ■ Drive events, workshops and group discussions in a frame of each Coffee shop concept;
      ■ Creating communication messages, writing articles, press-releases and copywriting;
      ■ Collaboration with socially active people, advertising agencies and suppliers;
      ■ Managing corporate standards in communication between network and public;
      ■ Preparation of weekly reports on each event and post-promotion;
      ■ Social media marketing;
      ■ Conceptual design.
    • Art-coordinator
      GSK
      Mar 2012 - May 2013 (1 year 2 months)
      ■ Responsible for managing the PASS System implementation of multiple new/changed packs from a markets perspective;
      ■ Raise Change requests to correct external contacts in Regional Service Center;
      ■ Annotation of Artwork Briefs according to local & global - Brand, Regulatory & Legal requirements
      ■ Fulfill Market Launch & Change Controller steps within Agile for multiple Pack Changes;
      ■ Artwork control according GSK Quality requirements and Regulatory consistency;
      ■ Maintain the artwork Tracker and report progress of each Pack Change to key stakeholders
      ■ Use strong project management & stage gate principles deliver projects on time and on budget;
      ■ Collaboration with Division for Development of the state language of The National Center for medicines, medical devices and equipment expertise
    • Art-manager, Costume designer
      Azia Animation
      Mar 2011 - Mar 2012 (1 year)
      ■ Development of marketing activities aimed to promote new animated series;
      ■ Release new products, prepare and conduct new presentations of concepts created;
      ■ Concept design and creation of new Character Costumes in Autodesk 3D MAX, MudBox;
      ■ Negotiate public relations among Company and Division for Development of the state language;
      ■ Working on internal Public Relations activities.
    • Maketing Manager
      1?-???????
      Mar 2010 - Mar 2011 (1 year)
      ■ Attracting new clients and partners, negotiating, contract agreements;
      ■ Marketing management & strategic planning of game/music/soft/DVD spread in a region;
      ■ Developing and implementing new marketing campaigns aimed to promote Company image;
      ■ Researching, analyzing and reporting on market growth opportunities;
      ■ Fulfill market launch of new supply chain lines and conduct all changes in PR department;
      ■ Conduct and control communication messages in weekly newspaper, copywriting;
      ■ Customer relationship management and control of Company Social Position implementation;
      ■ Measuring success of marketing campaigns and social media marketing;
      ■ Preparation of quarterly reports and recommendations to key stakeholders.
    • Art manager | Designer
      Segafredo Zanetti
      May 2009 - Mar 2010 (10 months)
      ■ Conversant AutoCAD / Microstation packages for design and drafting;
      ■ Adaptation of international brand book to local Franchise Segafredo Zanetti Almaty;
      ■ Conceptual, FEED and Detailed Design projects.
      coordination of polygraph-production;
      ■ Piping design conforming to appropriate HSE and legislative requirements and external codes and standards.
      ■ Preparation and co-ordination of E&I Engineering Design deliverables.
      ■ Advertisement design, promotion and event-management.
    • Art Director
      KARANDASH Art Organisation
      Dec 2006 - Dec 2009 (3 years)
      ■ Development and implementation of art campaigns, exhibitions and social festivals;
      ■ Analysis of student environment and support of Division for Art in Business university;
      ■ Development and organization of marketing research and initiatives aimed to help students in adaptation and self-realization processes;
      ■ Development and realization of marketing plans, presentations and project plans;
      ■ Analysis of the effectiveness of marketing activities, correlation;
      ■ Planning and control of the Art department budget. Fundraising;
      ■ Social Media Marketing and Promotion, Public Relations and Design and Decoration;
      ■ Career development from Designer to Art Director.
  • Skills
    • Advertising
    • Creative Direction
    • Graphic Design
  • Elsewhere on the Web
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  • On Coroflot
    @AdilyaSmagulova, member since 2012
    • Following 2
    • Followers 5
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