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Creative Head at Adisha Designs

Aditi Sharma

Houston, TX
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  • About
  • About

    I am a Designer with a postgraduate (M.Sc. Industrial Design with distinction) degree from Loughborough University, UK and undergrad in Lifestyle and Interior products Design from National Institute of Fashion Design (recognized as a center of excellence by the Govt. of India); I topped All-India with a final semester SGPA of a perfect 10 (on a scale of 10).

    I am currently leading the creative team at Adisha Designs, a multi-faceted design house based in Delhi (https://www.facebook.com/adishadesigns.in) I am completely involved in the design, conceptualization and execution of design projects for both our Govt and Private Clients, working in the fields of Architecture, Interiors, Products and Branding services.

    Earlier when based in UK, I have been a part of the design team (only 100 selected from the world) exclusive Bigger Idea group, in UK, and worked on projects for Sony Ericsson, Anthony Nolan, GOSH etc. During my previous tenure as a Product Designer at the product division of Jindal Architecture Limited, I gained valuable experience in operations, working hands on with machinery on the shop floor and in different aspects of the Process Planning department. As part of this job profile, I interacted with various functions of the organization and as a result developed an understanding of how these functions work together towards the vision of the organization. I also interned at C.L.Gupta Exports Ltd. one of the Iargest Export house in India and developed design collections specifically for West Elm, IKEA etc. from design to prototyping, I also contributed to the Quality Control Department. As a consultant with DIVISHA, a multi designer store, I am developing the Brand through buying from and placing designers who work in line with the upcoming design trends and needs of the customers. I have been a design advisor to firms such as NEEV, an initiative to provide Green Energy to the world.



    I also am a Professor (Guest) at the G.D.Goenka University, teaching post-graduate design students nuances of creative learning, art history and product development cycle.



    I have a cross-functional approach with my background and with my initiation skills I have the ability to Lead with my Eye for Detail, Quality, Design and Trends, helping me make my design decisions well informed. Working in an area of my interest and passion is what will give me complete satisfaction. I believe that my postgraduate degree in Industrial Design along with my passion for Design Management, Quality Control, Trend watching, Inclusive and Sustainable Design Practices will be the best combination that would enable me to contribute right from the start. These qualities combined with my effective inter personal and communication skills will make me a valuable asset.

  • Education
    • M.Sc. Industrial Design Design
      Loughborough University
      2010 - 2011
      Distinction Holder
    • B.Sc. Design Design
      National Institute of Fashion Technology
      2005 - 2009
      All-India Topper in Graduation Project
  • Experience
    • Creative Head
      ADISHA DESIGNS
      New Delhi, India
      Feb 2012 - Present (14 years 4 months)
      (i). Marketing, Pitching and Coordinating projects with Govt. and Private Clients
      (ii). Creative Team Management and Design Conceptualization
      (iii). Development of Brand Identity for Clients both in Digital and Print media (UI/UX)
      (iv). Product Development and Sourcing for Corporate Gifting, Felicitations etc.
      (v). Conceptualization with Interior Designers and Architects for Resorts, Hotels, Offices, Homes.
    • Guest Faculty
      G.D. Goenka University
      Gurgaon, India
      Jan 2015 - Mar 2015 (2 months)
      (i). Teaching Masters and Senior Design students from Product, Interiors and Communication fields.
    • Buying and Design Consultant
      DIVISHA ENTERPRISES
      Gurgaon, India
      Mar 2013 - Mar 2015 (2 years)
      (i). Store Design Concept, Interiors and Visual Merchandising
      (ii). Handling of the In-store Merchandise and overlooking Store Inventory
      (iii). Vendor Development and Management including sourcing products for Brand ‘Divisha’.
    • Design Consultant
      NEEV ENERGY
      New Delhi, India
      Oct 2014 - Dec 2014 (2 months)
      (i). Coordinating the development of Company Branding for the US Market
      (ii). Design and Development of Export oriented documentation for LED products.
    • Designer/Conceptualizer
      THE BIGGER IDEA GROUP
      London, United Kingdom
      Sep 2011 - Jan 2012 (4 months)
      (i). Brand Strategy and Development
      (ii). Advertising campaigns for promotion of events for brands like Sony, Anthony Nolan etc.
    • Product Designer
      JINDAL ARCHITECTURE LIMITED
      Gurgaon, India
      Nov 2008 - Aug 2010 (1 year 9 months)
      (i). R&D in Stainless Steel for Urban Infrastructure and Kitchens.
      (ii). Product Development and Manufacturing for Commonwealth Games.
      (iii). Photography, Print and Digital Marketing through Brochures, Corporate Movies etc.
    • Product Conceptualizer
      BLACK COFFEE COMMUNICATION
      New Delhi, India
      Jun 2009 - Jul 2010 (1 year 1 month)
      (i). Designed and prototyped packaging for Virgin Mobiles, Airtel and Aircel.
    • Product Design Trainee
      C.L. GUPTA EXPORTS PVT. LTD.
      Moradabad, India
      May 2008 - Jul 2008 (2 months)
      (i) Designed and Prototyped collections for PotteryBarn, IKEA and TARGET.
    • Brand Developer
      ALTA MODA
      Hyderabad, India
      Nov 2007 - Dec 2007 (1 month)
      (i). Designed and Implemented material for store launch including invites, Visual Merchandising etc.
    • Design Trainee
      AMBIENCE INTERIOR PVT. LTD.
      New Delhi, India
      May 2007 - Jul 2007 (2 months)
      (i) Understanding of interiors and furniture layout plans.

  • Awards

    1. Elected as the All India Secretary, Loughborough Alumni Association.

    2. Appointed as the ‘Country Representative’ of India at the Loughborough University.

    3. In the top 10 Designs All India chosen by FEVER 104 FM as the Best Big Idea, 2013.

    4. Selected for the International Exchange Program with the Izmir University, Turkey in 2008.

    5. Packaging Design chosen to be used at the Shamshabad International Airport.

    6. Govt. selected and placed to develop Design Cluster in Bidar, Karnataka.

    7. Adjudged Miss Spectrum (Inter-College level).

    8. Master of Ceremony for the college functions.

    9. Awarded the ‘Best Speaker’ award at the Inter college debate competition.

    10. Coordinator and Representative of the Cultural and Literary Clubs in college.

    11. Gold medalist at National level in Camlin and Cartoon and Caricature competition.

    12. Member of the Editorial board in the school magazine.

    13. Recipient of many gold medals in public speaking, elocution and creative writing.

  • Skills
    • Graphic Design
    • Industrial Design
    • Interior Design
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