Amanda Dolter

• Create compelling, original content for social media.
• Write and distribute press releases.
• Deploy targeted marketing campaigns resulting in increased use of collections and online resources.
• Design print and digital assets through proficient use of Adobe Creative Cloud and Canva.
• Edit website content as needed and write SEO optimized blog posts.

• Design documents, curriculum products, and marketing materials
• Coordinate printing
• Maintain website
• Create images and graphics for social media as needed

I provide writing, editing, communications, and/or design services for area companies, organizations, and individuals.

MARKETING
• Plan annual marketing and PR calendar
• Develop marketing budget
• Create annual promotions and coordinate carry-out
• Determine pipeline for marketing strategy and PR efforts

MEDIA OUTREACH:
• Maintain media and public relations
• Write and distribute news releases
• Regular contributor to local publications

EVENT DESIGN:
• Develop branding road map for primary annual fundraising events
• Plan event marketing strategy
• Produce marketing collateral including brochures, invitations, promotional materials, etc.

COMMUNICATIONS MANAGEMENT:
• Edit grant writing efforts and fundraising correspondence
• Manage social media presence and strategy
• Create email marketing campaigns
• Adhere to best practice guidelines for email and social networking
• Maintain working knowledge of social trends and news

IN-HOUSE GRAPHIC DESIGNER:
• Design and coordinate production of brochures, postcards, direct mailers, posters, invitations, and other marketing collateral
• Proactively and continually evaluate the needs of the organization for cost-effective creative design and in-house production of communication materials

E-MAIL MARKETER:
• Create E-mail Marketing Campaigns to promote organization events, share news and engage membership constituency
• Manage and help build e-mail contact lists
• Achieve above average email open rate of 30% (1,000+ list contacts)

SOCIAL MEDIA MANAGER:
• Maintain a consistent internet presence through various social networks including Facebook, Flickr, Google+, Pinterest, Twitter, and YouTube
• Create online surveys and opinion polls
• Monitor social engagement
• Track and report on effectiveness of social campaign efforts

WRITER/EDITOR:
• Write, edit, and manage schedule for five museum newsletter publications (online & print)
• Provide editorial backup for foundation and grant writing
• Collect/record information to produce content relevant to the organization and its audience (donors, members, staff, volunteers and the public) and distribute among appropriate communication channels
• Proof copy for museum exhibit/gallery panels

COMMUNICATION LIAISON:
• Plan communications and marketing and promotion for donor, member and public events
• Work with outside partnering firms on special projects, maintaining communication efforts and performing review procedures in accordance with the organization expectations to ensure successful execution of the project