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NPD Consultant, VizIRL ID

Boris Sorokin

Wheaton, IL
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  • About

    INDUSTRIAL DESIGN MANAGER experienced in global NPD [New Product Development] + cross-functional team management. Excellent communication skills utilizing design ideation methodology and 3D CAD rapid prototyping technology. Exceptional leadership skills, recognized for ability to effectively plan and implement insight driven business strategies. Successfully motivates, educates, and mentors personnel resulting in increased employee commitment to the organization.

  • Education
    • Bachelor of Fine Arts Industrial Design
      University of Illinois
  • Experience
    • CAD Supervisor
      Fabric Images, Inc.
      Elgin, IL
      2013 - 2015 (2 years)
      Fabric Images is a manufacturer of tensioned fabric architecture for the trade show industry. Drive the overall coordination, implementation, and execution of engineering documentation for in-house production of welded aluminum/printed fabric clad structures. Collaborate with estimators, sales, and operations to deliver deadline critical projects. Manage CAD department staff, prioritize schedules, and analyze CRM metrics to continuously improve process.
    • Design Portfolio Manager
      TOMY International
      Oakbrook, IL
      2009 - 2013 (4 years)
      Japan based TomyTakara is the 4th largest global producer and marketer of toys sold under the TOMY, Ertl, Johnny Lightning, and Tomica brands. TOMY acquired RC2. Direct report to SVP of Global Product Technology. Managed resource allocation to achieve corporate product innovation objectives. Main goals of Portfolio Management include: aligning product innovation with business strategy, pipeline optimization, and balancing parameters to maximize future portfolio valuation.
    • Design Manager
      RC2 Corp. Inc.
      Oakbrook, IL
      2004 - 2009 (5 years)
      (Formerly Learning Curve) RC2 Corp. was a leading producer of innovative high-quality toys including classic licensed properties such as Jim Henson's Dinosaur Train, Chuggington, Bob the Builder, Thomas the Tank Engine and John Deere. Coordinated the introduction of Bob the Builder line of die-cast vehicles, playsets, and role play toys. Developed a line list range of SKUs designed to specific target factory cost and EBITDA. Distribution to mass accounts such as Wal-Mart, Target, and Toys-R-Us as well as specialty. Project Management and New Product Development of Playtown line of wood characters and vehicles. Electronic scripting, song production, and mechanical engineering. NPD of licensed characters including Sesame Street, Marvel, and Nick Jr.
    • Senior Product Designer / NPD / R&D
      Creata Promotion USA Inc.
      Oakbrook Terrace, IL
      2001 - 2003 (2 years)
      Creata provides promotional items to Fortune 500 clients including McDonald's, Disney, and Kellogg's. Licensor approved representations of Mattel, Hasbro, DreamWorks, and PIXAR properties. Directed R&D investigation into remote sensor activation, robotics, and advanced materials at promotional price points. Lead Product Development Team for PIXAR's "Finding Nemo" Happy Meal Promotion. Directed McDonald's Happy Meal Toys.
    • Senior Industrial Designer / R&D
      Simon Marketing Inc.
      Downers Grove, IL
      2000 - 2001 (1 year)
      * BOM specification of QSR promotional items. Strict compliance with McDonald's and CPSC Child Safety Standards.
    • Design Engineer / R&D
      Sting International
      Elk Grove Village, IL
      1997 - 1999 (2 years)
      Interactive coin-operated family entertainment games for the Replay Zone of Disneyquest in Orlando. Toy Story themed "Rocket Claw", Whack 'N Alien", and "Mickey's Lunar Rally" redemption games. Engineering solutions to complex game play with follow through to prototype production. Coordination of vendors in metal & plastic forming, vacuum & injection molding - including electromechanical subsystems. Extensive mill, lathe, and "hands on" shop design engineering.
  • Skills
    • Engineering
    • Industrial Design
    • Product Design
  • Elsewhere on the Web
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    @BGSorokin, member since 2012
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