Eventbrite Listing: To capture the fun, spooky vibe of Boo Bash, I incorporated playful, textured stock illustrations with matching font and a simple, mobile-friendly layout for clear readability across devices.
Email: Designed with branded graphics and strategic emoji use to enhance readability, then distributed it via Mailchimp to the community list.
Food and Drink Tickets: Distributed to attendees for a free hot drink or snack (like donuts), these tickets echo the Boo Bash theme and feature the friendly ghost holding a hot drink and donut.
Event Welcome Sign: Incorporated the Boo Bash theme with clear messaging to guide attendees and set expectations for the event.
Food & Drink Tickets and Scavenger Hunt Card: The scavenger hunt card encouraged attendee participation for a prize.
The Boo Bash Halloween event was a huge success, selling out rapidly and drawing enthusiastic community participation.
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Event Collateral: Boo Bash at Pappas Way
Oxford Properties Group hosts free community events at Pappas Way, an outdoor section of the Reserved Channel Development in Boston. For Halloween, the team organized Boo Bash — a family-friendly event featuring a scavenger hunt, music, free food and drinks, and a craft station.
I designed the event collateral to reflect the playful, spooky vibe of the event, using textured stock illustrations and a whimsical font to engage both children and adults.
Available
Freelance, Full-time, Moonlighting
Becky Ferrel
Senior Graphic Designer & Marketing Strategist
Woodbridge, VA