New Master Readership Database is built using Microsoft SQL Server 2005 which provides performance improvements, support readership from an expanded range of Thomson products and partners and deliver flexible reporting capabilities in a scale-able, supported environment.There is no down time for data upload/refresh. The new Database design eliminates constraints for high performance. Its expected to lower the report run time considerably
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Thomson Research Readership Reporting & Entitlement
Readership system provides Research readership (usage) reports for individuals who access reports through any Thomson real-time research collection. Readership reports are standard usage reports showing each instance of content being accessed and who the reader was. These requirements fulfill the minimum standard as required by the Research Entitlement Consortium and the Research Entitlements Standard (RES). The standard requires that all vendors of real-time research provide user level readership back to consortium brokers after a 30 day embargo period has elapsed.
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