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Art + Creative Director
Freelance/Self employed
2014 - 2020 (6 years)
ART-DIRECTION AND ASSET MANAGEMENT:
• Facilitating participation of Sr. management meetings (via in-person or Video Chat)
• Scheduling team working timelines; hitting target deadlines for client submissions
• Communicating client briefs + dealing with new client proposals/concepts
• Preparing, organizing & teaching workshops related to visual arts and young artists training
• Reviewing/approving teamwork submissions; Upgrading average work to production-quality
• Utilizing + enhancing branding guidelines; using brand assets/characters as necessary
• Researching UI, analyzing + presenting User Experience project breakdowns for team exploration
• Planning, visualizing, constructing & coordinating booth setup for film festival and film screening
• Creating original mascots & interactive characters for children's entertainment brands
MARKETING, PROMOTIONS AND CUSTOMER SERVICE:
• Brainstorming, scheduling, publishing social media phrases, taglines, revising copy + proof-editing
• Managing client budgets for marketing & selling products (t-shirts, event bookings, etc)
• Keeping track of client files, documents, folders and references for easy access
• Consulting & solving client issues, revisions + other concerns via email, face to face, or phone
• Using critical-thinking, creative problem-solving + other soft skills, such as conflict resolution
BRANDING & CREATIVE: (DESIGNING, EDITING + PRESENTATIONS):
• Filming & Editing Videos: (including Script-writing, Directing, + Editing if necessary)
• Illustrating & Graphic-Design: (books, albums, tickets, logos, flyers, icons, banners, etc)
• Audio-Engineering & tweaking Original Sound Productions
• Photography & Photo-Editing (Enhancing images to better marketing)
• Story-boarding original concepts for music videos & animations
• Developing & marketing music artists brand-identity + producing various promotional content
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Graphic Designer and Communications Assistant
Jan 2017 - Dec 2017 (11 months)
Contract position as a graphic designer and communications assistant for the COH - (Canadian Observatory on Homelessness). "The Homeless Hub" is a COH research facility located at York University. They operate one of the largest online research databases in North America for evidence-based research, implementing prevention tactics, community awareness & project-analysis to fight the many causes of homelessness.
ROLE DESCRIPTION:
- Connecting with Sr. Managers; discovering latest online resources for group marketing research
- 100% Organization of personal contributions to crew media files using Slack/Trello web applications
- Progressive completion of research reports, drawing survey metrics into clean info-graphic statistics
- Temporary Facilitator, leading weekly group department meetings, involving 10+ other faculty
- Customizing eye-catching layouts for visual-marketing and publishing (blogs/websites)
- Conducting research & executing visual mock-ups for new website research summaries
- Offered critiques & unique perspectives on team members' projects before final submissions
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Lead Graphic Designer
Jan 2016 - Dec 2016 (11 months)
Contract Position, working on "Rung De One" Color Festival. A highly anticipated event with a great audience turnout -- Also known as the world-popular "Festival of Colors". Celebrating their 3rd year in operation, this time near Square One, Mississauga: the 2nd largest shopping center in Canada.
ROLE DESCRIPTION:
- Producing multiple iterations of concepts & templates for print, web & social media management
- Devising event launch strategies with both project managers and 5+ other team members in office
- Final works shown in popular multimedia & advertising platforms: (BlogTO, NOW Magazine, etc)
- Festival event collaborator - involved in offering secondary artistic services to 100's of consumers
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Lead Graphic Designer
Agape Reprographix
2015 - Dec 2015 (8 months)
- Consultant on client proposals, email inquiries; finalizing on-spot proofs & print ready graphics
- Improvised arrangements for visual identity & mock-ups; using B2C promotional pricing packages
- File organizations for all project folders, referencing for easy access; daily track-keeping of orders
- Clerical drafts: revising outdated client works; renewing client-templates for future job proposals
- Getting direct approvals from main office manager & collaborating with secondary office manager
- Learning & updating software, increasing team workflows and general knowledge awarenesss