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Senior Graphic Designer
Catherine LaRue Stevens
Livingston, NJ
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About
Talented Creative Designer offering over 15 years of exceptional professional experience in the field of Advertising and Marketing. Experience including Print Production, Photo Art Direction and Retail Sales Promotion, with an emphasis on designing Direct Mail Catalogs, Brochures, Collateral, National Ads, Web/Social Media Design, Packaging and Retail Signage. Self-motivation and excellent communication/organizational skills provide the ability to handle volume and multi-task in a fast paced environment. Designing from concept thru final production. Ensure that projects are accurate, compelling and meet expectations. Understands the importance of clear communication, follow-through, meeting deadlines; as well as support between Marketing, Merchants & Design.
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Education
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BFA Advertising DesignFashion Institute of Technology State University of New York1980 - 1986
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Experience
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Lead Designer emphasizing conceptual Catalog Development / Senior Graphic Designer/Art DirectorPage Layout/Design and Photo Art DirectionCranbury, United StatesNov 2009 - Jan 2014 (4 years 2 months)Utrecht art Supplies for print, web and 39 stores nationwide * Design Magazine Ads for brand building in National Art Magazines and Promotional Ads for select publications, targeting stores * Design for Web/Social Media, In-Store Graphics Sale Signage, Posters and Postcards for seasonal promotions * Select and supervise Photography studios and Stylists (including scheduling and art direction) * Work closely with Marketing, Merchandising and Web Managers * Supervise Junior Design staff oversee all quality control and release of all materials/PDFs to Separator/Printer via disk or FTP
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Senior Graphic DesignerHanover Direct Inc.Weehawken, United StatesJul 1996 - Jan 2009 (12 years 6 months)* Catalog Conceptual Development, Page Layout, Ad Design, Photography Art Direction for Domestications, Company Store and Scandia Down * Designed Email Ad Blasts, Web Banner, Magazine Ads, Collateral materials and Special Projects * Selected and supervised multiple Photography studios and Stylists (including sets, styling, lighting and propping) * Worked closely with Marketing, Buyers, Copywriters and Catalog Manager and partnered with Advertising Agencies * Oversaw all quality control and release of all materials to Separator/Printer via disk or FTP transfer * Promoted from Mac Artist to Senior Graphic Designer
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Graphic Designer/ Assistant Art DirectorBKR&H Inc.York, United StatesJul 1993 - Jun 1996 (2 years 11 months)Develop Concepts and Layout Designs with Creative Director Computerizing Projects and establish DTP process from Paste-Up * Working on brands across many spectrum of the business environment retail, specialty stores, corporate and direct mail companies * Assist in selected and supervised of multiple Photography studios and Stylists * Trained and supervised of freelance DTP Typesetters and Proofreaders * Worked closely with client based Merchants, Copywriter and Advertising Manager * Quality control and release of all materials to client via disk
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Graphic Designer/Art DirectorCoward Shoe Inc.York, United StatesSep 1986 - Jul 1993 (6 years 10 months)Designed, Layout, Typesetting and Desk Top Publishing for all Catalogs Designed Collateral Material, Store Graphics, and Magazine Print Ads Designed Weekly Newspaper Ads through velox's and supporting P.O.S. Signage * Directed Photographers, Freelancers and Vendors * Supervised 4/C separations and print production Managed art related bidding, media buying and budgeting * Executed all Mechanicals for Catalogs, Ads, Collateral material and miscellaneous forms * Promoted from Assistant Art Director to Art Director TECHnICaL SKILLS Mac OSX * Adobe Creative Suite 6 (Indesign, Photoshop, Illustrator, Acrobat Pro) * QuarkXpress 8 * Microsoft Office & Power Point
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Skills
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On Coroflot@CatherineStevens, member since 2014
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