Celebratory Packaging

This packaging was created to help customers celebrate the Chinese/Lunar New Year. Each set consists of a box and 8 coordinating envelopes which were designed to honor a gift giving moment and culturally significant time of the year. The patterns were created using a gold foil, clear spot varnish, and a printed tone-on-tone shade of red pantone for a subtle contrast.

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Christine Clayton
Art Direction + Graphic Design New York, NY