Roosters Rise

Roosters Rise Beer - I created a logo and brand identity for a beer released by The Oregon Brewing Co. called Roosters Rise. The recipe is based on an 1800's english recipe and I sought to embody that heritage with the logo's use of blackletter which forms the Rooster. Additional packaging extensions (glasses, coasters, tshirts, etc) can be created by deconstructing the logo in various ways.

View Website
Christine Clayton
Art Direction + Graphic Design New York, NY