Chuck Junge Pro

Started and managing a retail marketing design agency, specializing in the design and production of in-store merchandising, packaging, and retail environments.

• Directed strategic marketing initiatives, driving revenue growth and brand development for 125+ local and national brands across diverse retail channels.

• Collaborated with clients and retail stakeholders, ensuring alignment of marketing strategies with client business objectives to achieve measurable outcomes.

• Designed, manufactured, and sold over $35MM in retail displays, packaging, and signage, enhancing brand visibility and consumer engagement.

• Developed data-driven promotional strategies, creating impactful 2D and 3D signage, packaging, and point-of-purchase displays tailored to target audiences.

• Manage key services including display development, graphic design, marketing collateral, and fulfillment, ensuring seamless project execution.

Oversaw, develop and execute all comprehensive retail and visual marketing initiatives, seasonal and promotional, significantly growing Spyder’s market recognition, digital profile and retail visibility.

• Developed and executed in-line visual merchandising strategies, expanding the product line from 170 to over 700 SKUs, ultimately elevating Spyder to the #5 brand most purchased and #2 among dedicated brands within the power tool accessories category nationwide.

• Led the strategic development and implementation of a comprehensive brand transformation across digital channels, retail packaging, merchandising, and sales collateral, contributing in a remarkable 2650% revenue increase over a six-year period.

• Drove the development and implementation of targeted brand education initiatives, paid influencer partnerships, and digital ad strategies that resulted in a remarkable increase of brand awareness among core demographics from 22% to 77%

• Oversaw a comprehensive website redesign, increasing daily visitors from 100 to over 2000, improving bounce rate by over 50%, and increasing session duration from 15s to + 2.5 minutes.

• Recruited, trained and led a high-performing marketing and design team of 6, cultivating a culture of innovation, critical thinking, and cross-functional collaboration.

• Managed a $4MM marketing budget with full P&L responsibility, optimizing spend across digital marketing, retail promotions, educational and social media initiatives to maximize ROI and drive sales.

• Collaborated with cross-functional teams to coordinate a cohesive seasonal marketing calendar covering all quarterly and regional in-store promotions across diverse independent, big box, and professional channels resulting in streamlined production and execution improvements by 65%.