Francisco Borges

Freelance clients Include: theVide.com (Fenacle), Rinu energy, Symphony 61, Tommy Tune, Faithful Fanatics, Selby Furniture Hardware Co., Inc., C3 Church Manhattan, Here’s Life Inner City, Amscan, Betel of America, and The Mpyre Company
+ Design websites and create original artwork for social media and promotional materials
+ Brand and/or rebrand, design logos and create mockups of merchandise

+ Printed collateral and brochures featuring product range and core features/benefits
+ Powerpoint training presentations, brochures, booklets and online material
+ Web-based training presentations and training video
+ Managed relationships with third party vendors including: print production, social media and video production
+ Managed and maximized applicable budget
+ Collaborated with photographers on product shoots and retouching product shots for use in above materials.
+ Updated and maintained online database

+ Worked with clients and Corporate Marketing Managers, Directors & VP’s to create and design for 15 markets and 72 brands of magazines for Audience Development & Marketing
+ Created concepts for print (Wraps, Tip-ons, Bellybands, house ads, DM Packages)

+ Designed custom email campaigns and landing pages for Penton’s portfolio of magazines

+ Designed the landing page for the GlobalFestival.com (2012, a live concert in Central Park featuring Foo Fighters, Neil Young, The Black Keys, Band of Horses and K’naan)
+ Designed and Produced the artwork for the Live Stream viewed by over 1 million people globally (a simultaneous visual experience on Vividas, Vevo, YouTube, AOL, Yahoo!, VH1, MTV, CMT, New York Times and Television Broadcast on AXS, Palladia, Multishow and Fuse)
+ Produced content for a second screen and social media experience with AEG

+ In-Store marketing team: Winners of the 2011 POPAI Brand Chief Award for Retail Marketing Excellence
+ Supported the In-Store Team for both HA/HE business units, particularly as related to graphic design and production art for printed POP/Collateral, consumer/shopper facing materials and front-end development for websites, mobile and tablet applications (Best Buy, Home Depot, Wal-Mart, etc.)
+ Coordinated HA/HE POP timelines/schedules, working with HA/HE In-Store marketing managers
and advertising agencies
+ Ensured in-store marketing materials adhered to global LG brand style guidelines
+ Updated LG dealer site (lgedealers.com) with current materials, logos and images

+ Created designs for promotional media, web and printed materials
+ Designed weekly announcements, logos, artwork and collateral for C3 and local non-profit affiliates

+ Complete creative vision for design and layout of articles, podcasts and videocasts for three B2B magazines (Future Pharmaceuticals, Healthcare Trends Quarterly and Business Trends Quarterly) from inception to completion
+ Worked cohesively with editorial, sales and interactive staff to plan and launch marketing initiatives (Government Access, Politics3.com)
+ Responsible for design, creation and preparation of digital magazine and all in-house materials (business cards, brochures, and media kits)
+ Successfully contacted and scheduled clients, photographers and videographers for cover shoots, promotional interviews, online content and printed articles
+ Management and supervision of art department, senior level designers and freelancers