John F. Julitz

* Develop and implement marketing strategies and budgets
* Provide coaching to Senior Leadership for the development of communication and marketing plans
* Manage business and media inquiries and create reports for use in follow-up conversations
* Use research and analytics to develop and recommend new messaging priorities across marketing channels
* Align projects with brand strategy and stated initiatives for execution, reporting and post-launch analysis
* Coordinate advertising development and conduct analysis of sales data to achieve maximum marketing effectiveness
* Build and execute social media programs that ensured consistent messaging is realized

* Served as Capital Metro spokesperson
* Wrote, edited and distributed proactive news releases, fact sheets, blog posts and other public relations materials
* Composed briefing books, speeches and talking points for Capital Metro management and Board of Directors
* Developed and executed communications plans for service during special events, including Formula 1 United States Grand Prix, South by Southwest, Austin City Limits Music Festival and others
* Facilitated communications for Project Connect, a multi-agency, long-range high-capacity transit plan in Central Texas
* Maintained and updated content on capmetro.org and projectconnect.com via Drupal
* Managed and created content for multiple social media accounts (Facebook, Twitter, YouTube, Google+, Instagram, etc.)

* Formulated positions and strategies on legislative issues
* Tracked legislative activity of the Texas Legislature
* Oversaw the progression of bills and maintained up-to-date status reports on all legislation with which Rep. Dukes was involved as they moved through the legislative process
* Wrote materials related to legislative issues, including press releases, talking points and briefing memos
* Monitored social media networks for discussion related to legislation and issues specific to Rep. Dukes
* Trained and supervised legislative staff to carry out Rep. Dukes’ legislative goals
* Assigned legislative staff areas of responsibility and assisted the Chief of Staff in evaluating performance
* Developed and executed communications plan and press strategy for Rep. Dukes
* Served as chief speech writer
* Created compelling written materials to communicate Rep. Dukes’ policy message to a diverse group of audiences
* Wrote press materials, including media advisories, press releases and talking points
* Established close working relationships with reporters at key print, broadcast and online outlets throughout Texas
* Scheduled and briefed Rep. Dukes for public appearances, media interviews and speaking engagements
* Organized annual community events, including comprehensive planning and fundraising of MLK Day of Service, African American Community Heritage Festival, Christmas Teddy Bear Drive, securing more than $100,000 in sponsorships
* Acted as community liaison for constituents by providing information about and resolving concerns with state agencies

* Provided reports for "Houston's Morning News" program
* Conducted phone interviews to gather audio for use in reports and special features
* Utilized digital video equipment to record and edit videos for online use
* Generated and uploaded web-based news content for ktrh.com
* Scheduled guests for live interviews on "Houston's Morning News"
* Covered press conferences, circuit court proceedings, city/county government affairs and games for local sports teams

* Wrote short, timely, focused news reports
* Anchored newscasts for live programs
* Collected information for news stories through interviews, observation and background research
* Edited audio files for use in newscasts and reports
* Conducted play-by-play and color commentary for high school sports broadcasts
* Covered press conferences, circuit court proceedings and city/county government meetings
* Generated and uploaded web-based news content for whbl.com
* Utilized social media (Twitter, Facebook, YouTube) to provide news updates and programming reminders

* Provided play-by-play and color commentary during live events as well as for DVD releases
* Prepared show previews and recaps for publication
* Authored press releases to promote upcoming events
* Arranged interviews between media agencies and talent
* Produced vignettes for live events and YouTube to help further storylines along with promoting upcoming events
* Conceptualized and broadcasted weekly podcast available on iTunes
* Scheduled and interviewed local as well as national guests