Craig Filippelli Pro

• Efficiently manage multiple high-priority projects simultaneously, while adhering to tight deadlines and maintaining the highest quality standards. Use Wrike daily for workflow management.
• Craft comprehensive marketing collateral, including packaging, catalogs, booklets, logos, brochures, direct mail materials, and more, resulting in enhanced brand visibility and revenue growth.
• Play a pivotal role in achieving marketing objectives by delivering exceptional designs and consistently exceeding client expectations.

Create new, more updated look for Synapse fin-tech platforms. Create brochures, direct mail material, and other collateral on a regular basis. Project Manager for all platforms. Work with customers on a daily basis from start to finish to make sure everything is up and running smoothly with each platform.
* Manage multiple accounts simultaneously by creating credit card designs and other collateral for Fin-tech platforms from concept through production.
* Provide strategic planning for on-boarding process for our platforms.
* Assist the platforms with new bank set ups, while registering BINS,
Sub-BIN ranges and mobile wallet profiles.

Design and optimize new creative solutions in line with business and technological objectives.
* Conceptualize designs, traffic all work, and manage projects through production.
* Refresh client campaigns while ensuring quality and continuity across campaign series.
* Assist and cater to creative solutions aligned with business and technological objectives.

Retail Card Services Marketing Specialist / Sr. Designer Design and optimize new creative solutions in line with business and technological objectives. Create material for new business clients such as credit cards, card carrier kits, booklets, envelopes, logos, digital assets, wireframes, emails and more. Create brochures, onserts, direct mail material, and other collateral on a daily basis.
* Lead Designer for all new business projects.
* Improve timeliness by initiating weekly meetings with job owners to meet all deadlines.
* Conceptualize designs and manage projects from initial design through production.
* Maintain a liaison with TD Bank Retail Card Services representatives and retailers.
* Traffic all work from start to finish meeting deadlines.

Designed and optimized new creative solutions in line with business and technological objectives. Designed first-class banners, HTML emails, websites and more. Worked closely with web developers to translate designs into optimized, functioning sites and promotions. Created brochures, catalogs, direct mail material, package designs, display booths for trade shows and other collateral on a daily basis.
* Lead designer and managed projects from initial design through production.
* Catered to websites to set up and design banners, landing pages and ads. Basic understanding of HTML/CSS.
* Trafficked all work from start to finish meeting deadlines and maintaining a liaison with printers.

Created/implemented new, more updated look for Benjamin Moore print advertising that aligned with the current look and feel of their products and colors. Cater to websites to set up and design banners, landing pages and ads. Created brochures, direct mail material, web banners and other collateral on a daily basis. Formatted all the work for their website for retailers to obtain. * Appointed Lead Designer / Manager for all local market projects.
* Improved timeliness by initiating weekly meetings with job owners to meet all deadlines.
* Conceptualized designs and managed projects from initial design through production.
* Maintained a liaison with Benjamin Moore representatives and retailers.
* Trafficked all work from start to finish meeting deadlines.

* Led in the design, development and implementation of the graphic material which helped our clients sales increase by 10%.
* Managed all activities pertaining to brand management and maintain proactive communication with clients.

Created a new look for Source Communications print advertising material that aligned with the current look and feel of their clients products Created brochures, direct mail material, web banners company decks, and other collateral on a daily basis. Formatted all the work for their website for retailers to obtain.
* Appointed Lead Designer/Manager for all local market projects.
* Created and organized a system for the graphic department that makes the work more accessible and faster when designing ads.
* Won a logo contest in which logo was recognized throughout the ads.
* Created 2000+ ads per year which included direct mail and other collateral.
* Managed staff of junior designers in development and implementation for creative.
* Upgraded look of advertising by introducing photography and less products for a more cohesive look and feel.
* Managed production process from concept to release to printer.
* Maintained a liaison with venders and trafficked all work until completion.