Elizabeth Newsom

Coordinate with start-ups and existing brands to build out seasonal concepts create trend and mood boards establish print direction and oversee re-coloring identify color palettes & flow and ideate key silhouettes and design details. Oversee SMS and product development lifecycles.

|2017-2019 Designed original exclusive D2C product for all in-house private label brands-online sales increased 30% in the first quarter. * Introduced updated silhouettes, new fabrics, finishes, and trims. Elevated and refined print POV. True Craft | Juniors Casual Collection Kaari Blue | Contemporary Women's Collection Crown & Ivy | Classic Women's Collection Zelos | Women's Lifestyle, Activewear, and Swim

|2002-2021 Rebranded a casual women's lifestyle line focused on knit tops and dresses expanded size range to include Plus sizes. Reduced product development costs 25% by concentrating vendor allocation and consolidating fabric assortment.

Omni-channel apparel retailer with 1,300+ stores over $950M in annual revenue.

* Design and cross-functional lead for knit & woven tops, dresses, jackets, sweaters, bottoms, and soft accessories.
* Developed and launched Sleepwear, Active and Athleisure categories for Fall 2015, leading to a 70% increase in overall D2C sales.
* Worked in tandem with corporate global sourcing office to reduce development lead times by 50%.
* Virtually trained 30+ domestic and international vendors on PLM segmentation responsibilities.

International omni-channel apparel retailer with 1,200+ stores over $1.5B in annual revenue.
* Conceptualized and designed 16 women's Lifestyle Collections per year and introduced contemporary woven/knit styles to the core product line.
* Consistently met and exceeded margin requirements for eight straight quarters with over $88M in average annual combined sales.
* Maintained internal and external collaborative partnerships; developed strong vendor relationships to ensure profitability and end-product quality.
* Hired, trained, mentored, and managed Associate and Assistant Designers; planned workload and development path leading to interdepartmental promotions and increased employee retention.

Hong Kong-based global end-to-end supply chain manager valued at $1.38B.

Successfully led a cross-functional team of 15 to develop high-profile designer collaborations for three national retailers: Target, JCP, and Macy's, from initial concept through final production. Total combined account sales annually exceeded $120M.

Missoni | Calypso | The Webster | Jason Wu | Tracy Feith | Prabal Garung | Thakoon | Neon Brasil Doo Ri | Matthew Williamson | Karl Lagerfeld | Alberta Ferretti | Giambattista Valli
* Responsible for all product, design, and development covering fourteen additional private label brands.
* Presented brand concepts and sample lines to Executives, buyers, and internal sales teams. * Created original artwork for prints, embroideries, appliques, plaids, stripes, and graphic tees.
* Owned approvals for strike-offs, handlooms, lab dips, garment fit, and construction.
* Mentored vendor relationships and managed daily communication 125+ average daily emails.