Design & Product Development Leader | Global Sourcing | Apparel, Accessories & Licensed Products

Elizabeth Newsom

Fort Lauderdale, FL

Available Now

About

Brand and Product Development leader with 10+ years of experience building apparel, accessories, and private-label assortments for retail, licensed, and omni-channel programs. Combines trend direction, product planning, vendor collaboration, and margin awareness to develop commercially relevant product that supports brand positioning and business goals. Brings hands-on product judgment, cross-functional leadership, and retail experience across national accounts, specialty retail, and owned-brand programs.
Education
- AAS Apparel Design
  
  Fashion Institute of Technology
- Bachelor of Arts Consumer Apparel, Retail Studies
  
  UNC
Experience
- Product Development Manager
  
  Hard Rock International
  
  Fort Lauderdale, FL
  
  Jan 2024 - Oct 2025 (1 year 9 months)
  
  Led apparel, headwear, and accessory development from concept through launch, including licensed artist collections and seasonal line reviews. Streamlined the assortment from 220 SKUs to 70 core styles, reduced costs by 25–30% through sourcing and production changes, and improved product focus, margins, and sell-through.
Awards

GQ’s Designer Collaboration of the year for 2012
Industries
Skills
On Coroflot

@ElizabethNewsom, member since 2014
- Following 2
- Followers 23

Brand Design Lead