Betty Crocker Brand National Packaging by Ellen Freedman at Coroflot.com

Betty Crocker Brand National Packaging

Betty Crocker Brand National Packaging from Ellen Freedman

Betty Crocker Brand National Packaging

This packaging was designed for the Betty Crocker brand.
• Betty Crocker stuffing packaging designed exclusively for Walmart
• Betty Crocker Multi-Grain Stuffing
• Betty Crocker Stuffing Concepts

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Betty Crocker stuffing packaging designed exclusively for Walmart. Shelf Assessment • Concepts • Sketch Boards • Brand Design • Package Design • Layout Photography • Photo Shoot Art Direction • Photo Retouching • Production Art • Project Management

Betty Crocker Multi-Grain Stuffing Betty Crocker used PBD Design to debut their Multi-Grain Homestyle Stuffing. Our challenge was to retain Betty Crocker equities while creating a new brand. Departing from the category leader, we devoted a full half panel to product photography. Featuring the stuffing large and center creates mouth-watering appeal. Taste appeal was further strengthened through use of a warm golden background and brown lettering. Giving the pouches a look all it's own. Shelf Assessment • Concepts • Sketch Boards • Brand Design • Package Design • Layout Photography • Photo Shoot Art Direction • Photo Retouching • Production Art • Project Management

Betty Crocker Concept Packaging Design Shelf Assessment • Concepts • Sketch Boards • Brand Design • Package Design • Layout Photography • Photo Shoot Art Direction • Photo Retouching • Production Art • Project Management
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