Graphic Designer

Jamie Fritchman

Smyrna, DE

coroflot.com

Available Now

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About

To continue my professional and creative development with a position that allows me to exercise my imagination and positive energy as well as to seek new and educational challenges.
Education
- Bachelor of Science Media Communications & Design
  
  Wilmington University
  
  2004 - 2009
  
  Science in Media Communications & Design
- Associate Communication Design
  
  Delaware Technical Community College
  
  2000 - 2003
  
  Associates Degree in Visual Communications & Design Dover, DE
Experience
- Graphic Designer
  
  DNREC/ Parks Division
  
  Dover, DE
  
  Aug 2022 - Present (3 years 11 months)
  
  * Creating visually appealing and engaging designs for various marketing materials, including brochures, flyers and social media.
  *Developing innovative design solutions that effectively communicate the clients message and capture the attention of the targeted audiences for Delaware State Parks.
  *Collaborate with printers and vendors to ensure accurate high quality printing of marketing materials and all 17 parks signage.
  *Maintaining consistent brand image across all materials with logos, DSP color palettes and representation of Parks.
- Social Media & E- Commerce
  
  Bob Johnson's Computer Stuff
  
  Smyrna, DE
  
  Apr 2021 - Dec 2021 (8 months)
  
  Created visually appealing and engaging designs for social media platforms
  Facebook, Instagram, Pinterest, LinkedIn. Campsite “Link in Bio” platform
  Photoshop, lightroom, iMovie, Illustrator & Canva
  * Basic product photography
  * Customer service: Phone, web chat & Social Media direct messages.
  E-Commerce & Social Media Marketing: SEO basics, Semrush, Lucky Orange.
  * Managing multiple social media accounts
  * Marketing emails & campaigns in CRM platform, Keap (Infusionsoft).
  * Strategize with the marketing team to find effective ways to drive traffic and bring in sales.
  * BigCommerce: creating product pages and updates for website.
  Transcribe YouTube video content.
- Graphic Advertising & Social Media Marketing
  
  Chick's Saddlery
  
  Harrington, DE
  
  Apr 2017 - Jan 2021 (3 years 9 months)
  
  * Advertising in various publications & platforms
  * Photoshop, InDesign & Canva to create noticeable ads & homepage banners.
  Video content in iMovie for Facebook & Instagram visuals
  * Sales events with various advertising to help boost visual communication.
  Peak interest and engagement through Social Media advertising on Facebook and Instagram
  * Gained 10+k followers and roughly 183+ engagements weekly on Facebook local advertising.
  * Managed multiple Facebook pages & Instagram business pages
  Advertising campaigns that target the appropriate demographics for horse retail.
  * Drive foot traffic into the store with boosted ads on Social Media
  Email store ads for weekly sales
  & Facebook AD Business Manager & ad accounts & active campaigns.
  * Customer service: Social media direct messages & chat.
  * Attended the 2019 Social Media Conference.
- Personal Trainer & Group Fitness Instructor
  
  Higher Power Yoga
  
  Dover, DE
  
  Mar 2015 - Sep 2017 (2 years 6 months)
  
  * Helped clients reach fitness & health goals through lifestyle changes to better themselves.
  * Created motivational fun workouts in a group setting. Helped clients develop better self esteem & body awareness through exercise.
  * Front desk assistant & customer service.
  * Marketing ads & videos on Facebook and Instagram to help "sell" fitness & yoga.
- Graphic Designer/ Layout Design
  
  Delaware State Newspaper
  
  Dover, DE
  
  Dec 2010 - Apr 2017 (6 years 4 months)
  
  * Pagination & design skills to develop the Delaware State Newspaper and publications associated with Delaware Printing Company
  * InDesign for pagination
  * Photoshop and Adobe Illustrator for design elements & special sections.
  * Microsoft office programs for elements needed for graphs and showing data.
  * Met organized & strict deadlines in a timely matter
- Graphic Designer/ Sales Assistant
  
  DMD Business Forms and Printnig
  
  Wilmington, DE
  
  Sep 2007 - Nov 2010 (3 years 2 months)
  
  Various types of advertising to help businesses get noticed. From promotional items to giveaways.
  Obtain quotes with print companies.
  Working with swatch books, PMS & CMYK 4 color process for print and photography.
  Met organized & strict deadlines
  Sales Assistant: Filing, re-orders, talking to clients, pre-print/ flight proofing.
Awards

Delaware State Parks:

Awarded the 60th Graphic Design USA InHouse Design Award for the rehabilitated WWII Tower 3 at DSSP in 2023. Parks series of posters were made to commemorate division projects - our posters were chosen out of more than 5,000 entries into the competition.

DNREC Division of Parks and Rec received the Communicator Awards of Distinction by the Academy of Interactive and Visual Arts - this represents more than 500 industry leaders from top brands and agencies across the country.

Delaware State Newspaper:

Best Special Section 2013 The Graphics, Telemarketing, News and Layout teams combined efforts for a third place win for Best Special Section for the “10th Anniversary of the Schwartz Center" with Delaware State Newspaper.

Advertising Award for the 2015 Profile.

Second place for MDCC June 2015 for Special Publication standalone for Kent County Profile.
Affiliations

Member of the DNREC Wellness Committee.

- Designed and developed the 2 page newsletter with active PDF.
Industries
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Elsewhere on the Web
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On Coroflot

@Fritchie, member since 2015
- Followers 1

Jamie Fritchman

Brand Design Lead

Associate Industrial Designer