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ASTERIA JEWELS Brand Id

A contemporary Italian jewelry house crafting luxury upscale collections distinguished for originality and innovation was in serious need of an identity that would well communicate italian craftmanship, luxury design and creative flair.

We decided to go for a timeless classic feel, something immediately recognisable as luxury. Using silver hot foil printing combined with silver metallic ink Pantone we were able to obtain a fashionable yet tasteful effect that defined the brand's very own perception.

We accompanied the client in every aspect of its visual identity: brochures, packaging, website.

Giorgio Cappellaro
Senior Creative Torino, Italy