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About
I am a Design Professional based in Torino, Italy.
After over 10 years of experience as Art Director for valued Advertising and Brand Consulting agencies in Italy and the US, I founded in 2004 my own firm Due Punti D-Sign.
Passion for design, sensibility, a creative vision beyond preconceived notions and a pinch of Italian taste are the key ingredients of my recipe to approach every new challenge.
Leading each client to look beyond the obvious, through a distinguished visual language, earned Due Punti D-Sign and myself a reputation for design excellence and brand building expertise in the food industry, the luxury and apparel fields.
Today I consult for leading Italian companies and major emerging markets realities. -
Education
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bachelor Graphic Design and TypographySAIC School of the Art Institute of Chicago1995 - 1997
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diploma Photography and Graphic DesignIstituto Superiore Gianbattista Bodoni1986 - 1990
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Experience
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Principal / Design DirectorTorino, ItalyJan 2004 - Present (22 years 5 months)Design firm specialized in branding for the luxury and apparel industry. Clients I helped feeling happier: Vardhman Fabrics, MCS Marlboro Classics, Faciba, AD HOC 1959, Scappino, PoloSur in it.linkedin.com/in/giorgio-cappellaro 1911, Red Button Casualwear, SKNL, Baruche Superfine Fabrics, Kruger Casualwear, Arrow be! behance.net/duepuntidsign Sportswear, Arvind Mills, Leggiuno Italian fabrics, Montura.
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ProfessorIED Istituto Europeo DesignTorino, ItalySep 2008 - Jun 2014 (5 years 9 months)IED is the International Higher Educational Network in Design, Fashion, Visual Communication and Management of creative industries. It offers undergraduate courses, advanced courses and Masters. I teach graphic design basics and Adobe Illustrator techniques.
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Art Director SrINADVTorino, ItalyDec 1999 - Feb 2001 (1 year 2 months)Advertising and product positioning agency since 1989. I joined as design leader on the Kappa account where I developed the new sunshades, the kids collections and the positioning of the upcoming Italian soccer uniform.
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Art Director Jr / SrUPSHOT Marketing AgencyChicago, ILFeb 1998 - Nov 1999 (1 year 9 months)A Chicago based marketing agency founded in 1994 with about 170 people. I worked on promotional campaigns for the Coca-Cola, Powerade, Frutopia, Absolut and Procter and Gamble. In 1999 I was responsable for the Coca-Cola Sidney Worldwide Olympic Partner catalogue.
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Skills
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Elsewhere on the Web
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On Coroflot@GiorgioCappellaro, member since 2016
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