James Mallion

Wzrdz help nice people to transform their ideas or area of interest into a fully formed, functional and damn sexy products and brands. We specialise in little products with a big presence, telling the product story through images, websites and crowd funding campaigns.

CLUG started as the simple answer to the question, "can't you do something about those bikes in the corner?". After a successful kickstarter campaign, CLUG has grown into range of tiny and elegant clips capable of storing a bike in the most minimal way possible.

CLUG won a gold IDEAS award (Sports and Recreation) was mentioned in GQ "best stuff of the year 2014" and received 2nd place in the 2015 Dieline Awards for the minimal yet useful packaging.

At Tin Horse I worked with major FMCG brands on a variety of projects from innovation and strategy based to technical executions in structural packaging, product and pharmaceutical fields.

I have an active role throughout the design process. I am also principally responsible for the majority of CAD data output, and assist and advise other members of the team in 3D modelling, rendering and Photoshop. Occasionally stepping into the shoes of a researcher, I have conducted consumer interviews in the UK, Mainland Europe and China and regularly moderate in-house and in-home research.

Worked on a number of key accounts, primarily British Telecom, exposing me to user-based research and holistic design approaches. This gave me great visibility of working in a product focussed agency and an early opportunity to develop key skills.

At BMW I developed an interest in all aspects of modelling and visualisation. This included learning and using Catia V5, Maya and RTT Deltagen, producing photo-realistic renders, CAD modelling and high-end real-time visualisations.

I fully embraced the German culture and took the initiative to develop my language skills to a conversational level.