Katelyn Calautti

Brainstorm new and original concepts and lead the design and copywriting for all materials that enhance the brands and the overall customer experience. Work together with e-commerce and web content managers to plan and execute e-mail campaigns targeting consumers, retailers, and distributors to stimulate sales and promote products as well as drive online traffic. Independently identify issues and resolutions quickly. Participate in developing realistic timelines, work from production schedules and prioritize daily workload to ensure deadlines are met.

Responsible for all phases of the design process from conception of the idea to the print and production process. Work directly with clients to create vision, conceive designs, meet deadlines and requirements. Successfully manage and coordinate graphic design presentations, photoshoots, print and digital projects. Collaborate with team members to develop national and international print, digital and broadcast advertising campaigns. Create intuitive site functionality, interaction, site architecture, user interfaces, and navigation. Develop graphic standards, brand identities, and web materials for major entertainment, retail, and food & beverage companies worldwide.

Key Achievements: Successfully launched and designed identity and branding for numerous startup companies. Consistently recognized for strong conceptual thinking and simple design solutions.