Kimberly Passmore

Coordinating with partners owning their own Naturalizer concept stores/shop in shops/outlets and multi-brand retail footwear stores in 58 countries, I am responsible for:

Concept Store, Shop in Shop and Outlet Design - Naturalizer
Create, Maintain and Communicate Store Design Guide - Naturalizer
Maintain/supply store materials board - Naturalizer
Review of Store/Shop in Shop/Outlet Design and Material Approvals - Naturalizer
Create, Maintain and Communicate Visual Merchandising standards - Seasonless
Create, Maintain and Communicate Visual Merchandising standards - Seasonal
Naturalizer Window concept development and communication
Design/Development/Procurement of Branded Point of Purchase Displays - Dr. Scholls, Naturalizer
Graphic Design - Window Display Graphics, Look Books

Major clients including: Sony, Bare Escentuals, Under Armour, Best Buy, Home Depot, Target, Crocs

Started/Developed the Design Department
Manage all incoming design projects
Design of custom fixtures from concept to manufacture
Brand and product research
Draft project briefs
Blog writer/contributor
Coordinate with graphics partners and provide die lines
Development of design presentations/marketing material

Freelance architectural model work for HOK

Performed as lead model maker on multiple projects, coordinating the model making process, building the model and arranging for delivery.

Engineered and constructed models, exhibits and specialty projects
Created model shop resource center on HOK Intranet site
Created time tracking methods and new project CAD file setup
Learned Newforma project management program & taught model shop staff

Developed Photoshop experience renderings
Created roller coaster car ideations for theme ride, developed 3D SketchUp renderings for this ride
Developed layout/concepts for new sea lion exhibit/show area for St Louis Zoo
Research of aquarium species and existing exhibits
Completed a second internship December 2007-March 2008

Created design and rendering of a new exhibit concept for an existing client.
Learned Autodesk Viz software and Rendered client products for exhibits
Revised designs for existing clients

Produced concepts and Rhino models for a modern furniture client
Developed concepts and Rhino models for a nightclub redesign
Construction drawings for use in sourcing components for products
Brainstorming and consumer research for various projects

Within the product design and development team, responsibilities included:
Produced seating concepts and laser cut artwork for seat backs
Developed a personal chair design from concept sketches to construction and guided the concept through prototyping.

Working within the Girls Team on My Little Pony and Littlest Pet Shop brands, responsibilities included:
Determined new color palette for Spring product lines, created new character concepts, Co-ordinated with Hong Kong for sample creation and changes and designed a new carry case concept for the Littlest Pet Shop brand