Larae Salcedo

Technical Designer:
Create technical specifications for overseas production
Partner with appropriate teams to execute designs for soft and hard home
Ensure design outputs are clear for sampling and production
Organize artwork and account library
Manage and meet tight timelines to full completion
Designer:
Design quilts and pillows into seasonal color palettes and trend direction
Create original graphics for bedding and home decor items
Photo manipulate new bedding into room scenes for eCommerce

Develop original graphics for printed quilts
Design graphics and textile specs for bedding ensembles from concept to finished product
Shop for fabric inspiration and techniques
Develop coordinating accessory pieces such as pillows, curtains, throws
Create and send technical specs to overseas vendors
Evaluate samples and communicate modifications
Approve strike-offs and lab dips for products in development
Collaborate with sales on new product development
Assist with day to day responsibilities
Adhere to multiple deadlines
Attend sales meetings and trade-shows

Assist customers with orders for custom apparel and promotional merchandise
Scout new business by asking for referrals and contacting prospects by phone and email
Use knowledge of design concepts and creativity to meet customer needs
Create marketing and advertising pieces that meet company objectives and keep within brand standards
Prepare artwork for printing and production for t-shirts, plaques and promotional items

Build production ready documents from written and visual specifications
Adjust and manipulate images in Photoshop
Organize and maintain files according to client specifications

Maintained digital and printed files of color palettes by line and customer
Design original artwork for product specific graphics
Produce appropriate artwork for line sheets, packaging, and hang tags
Photograph cold weather samples and retouch or color correct
Develop plan-o-grams for cold weather and hosiery

Design over 200 catalog pages & prepare artwork for file transfer
Responsible for creating direct mail pieces, advertisements, and trade show booth graphics
Organize photo shoots and digitally photograph models and products
Color correct product shots for catalog
Recreate logos for customized products

Conceptualized trends into screen print and textile designs
Produced typography solutions for patches, zipper pulls, and labels
Approved strike-off samples
Developed themes and graphics for trend board presentations
Re-colored stripe patterns and prints using U4ia
Researched screen print techniques to offer customer variety and fresh designs
Maintained digital and printed files of color palettes by line and customer
Built and maintained fabric library