Laurie MacFarlane Miller

Overview

Margin-Building Fashion Designer Women's,Childrenswear, Men's: Outerwear, Swim, Golf, Bottoms, Sportswear, Activewear, Dresses and Accessories

Trend Research and Forecasting Board Presentation

Prints and Graphic Development

Technical and Production Expertise: Sample Development, Tech Packs, Fit

Award winning fashion designer/product developer consistently creating saleable, yet groundbreaking, collections. Expert in brand development of Active, Lifestyle, Golf, Swim, Outerwear, Sportswear, Bottoms, Sweaters and Accessories: Missy, Junior, Childrenswear. and Men's. Incorporate trend direction, sales analysis and brand heritage to develop outstanding seasonal collections that meet merchandising strategies, financial objectives and delight customers.

• Outstanding design and conceptual skills.

• Refined sense of style and color.

• Thorough knowledge of product, fabric, and garment construction.

• Understanding of merchandising as it relates to sales and store environment.

• Novelty development (embellishment, fabric manipulations, embroidery, and appliqué); research global markets to identify new trends, silhouettes and fabrications.

• Maximize designs’ potential for sales, customer satisfaction and higher margins incorporating all input from key teams.

• Excellent leadership, communication, presentation, collaboration and negotiation skills.

• Expertise in Adobe Illustrator, Photoshop, and Microsoft Office Suite.

• Multiple years of design/merchandising experience and manufacturing experience.

• Ability to prioritize multiple projects without sacrificing attention to detail.

• Strong verbal and written communications skills and the ability to communicate at all levels of the organization and overseas offices.