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Creative Professional

Lydia Mulero

New Orleans, LA
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  • About
  • About

    An accomplished creative, I have more than a decade of experience in the communications, social media, and graphic design fields. I've worked in-house and with an agency, and with both for-profit and non-profit clients. I delight in providing skilled, thoughtful and on-brand work within any deadline and budget. I have intimate experience working within the New Orleans market, and am comfortable creating for a national market as well.

    Specialties: Print & Web Design, Social Media, Photography & Photo Editing, Copy Writing & Editing, Public Relations, Event Planning, Journalism, Media Spokesperson

    Advanced Computer skills: Adobe Creative Suite [Photoshop, Illustrator, InDesign, Dreamweaver, Soundboard], Microsoft Office [Word, Powerpoint, Excel], Mac and PC

    Advanced Social Media skills: Strategy, Content Development & Execution, Community Management, Analytics, HootSuite Certified

    Advanced SEM and SEO skills: Google Analytics Certified, Google Adwords Certified

    For full resume, please see www.LinkedIn.com/in/LydiaMulero

  • Education
    • BA Communications: Advertising & Graphic Design
      Loyola University
      2005 - 2009
  • Experience
    • Digital Content Strategist
      DEVENEY
      New Orleans, LA
      Jun 2020 - Present (6 years)
      Key player in developing digital strategies and executing against strategies for a wide range of clients in the areas of crisis, hospitality and tourism, food and beverage, medical, higher education and more. Supports creative, advertising, and public relations teams.
    • Director of Digital Marketing & Tech Support Manager
      Hospitality Enterprises (BigEasy.com)
      New Orleans, LA
      May 2016 - Jun 2020 (4 years 1 month)
      Spearheaded digital marketing efforts for this tourism conglomerate across a variety of products and attractions Paddlewheeler Creole Queen, Riverboat Louis Armstrong, Jean Lafitte Swamp and Airboat Tours, New Orleans On the Town Concierge, Natchez Grand Hotel, Monmouth Historic Inn and Suites, Chateau Saint Denis, New Orleans Tours, Big Easy Housing, and New Orleans Airport Shuttle.
    • Lead Graphic Designer & Account Executive
      FSC Interactive
      New Orleans, LA
      Jan 2013 - Mar 2015 (2 years 2 months)
      Provided graphic content creation and account management for a variety of clients SuperBowl XLVII, 2014 NBA All-Star Weekend, Zatarain's, New Orleans Tourism and Marketing Corporation, New Orleans Convention and Visitors Bureau, Greater New Orleans Foundation's GiveNOLA Day 2014, and New Orleans Downtown Development District.
  • Affiliations

    AIGA, Delta Gamma PC '06, Court Appointed Special Advocate

  • Industries
    • Advertising
    • Entertainment
    • Non-Profit
    • Services
    • Retail
  • Skills
    • Account Management
    • Art Direction
    • Branding & Corporate Identity
    • Content Strategy
    • Copywriting & Editing
    • CSS
    • Photography
    • Graphic Design
    • Print Design
    • Social Media Marketing
  • Elsewhere on the Web
    • I
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  • On Coroflot
    @LydiaMulero, member since 2009
      • Followers 6
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