bookmark -- product showcase
Color Weave -- on feet shot
Color Weave -- on feet shot
Mono Weave -- product shot
Mono Weave -- detail shot
Mono Weave -- detail shot
Mono Weave -- detail shot
Reflective Weave -- product shot
Leather Weave -- product shot
The Woven Collection -- group product shot
bookmark -- promote video
bookmark -- media coverage
All Gone book release event at ShangHai
Cover and article of Urban magazine
article and styling shot of 1626 and Milk magazine
bookmark -- online coverage
articles by Hypebeast and Kicksonfire
articles by Sneakernews, Nicekicks and SneakerFreaker
bookmark -- social media
social media post by different websites, shops KOLs
bookmark -- instore display
instore display highlight
bookmark -- design & development process
design and development process, sketches, CADs, prototypes and samples, time order from left to right
design and development process, sketches, CADs, prototypes and samples, time order from left to right
design and development process, sketches, CADs, prototypes and samples, time order from left to right
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Converse Weave collection
Full portfolio of Converse Weave collection, released from 2014 Fall to 2016 Summer, have five collections:
1) Color Weave -- 2014 Fall, APAC exclusive, unisex, 2 SKU, multi color poly webbing.
2) Mono Weave -- 2015 Spring, APAC exclusive, unisex, 8 SKU, mono color poly webbing.
3) Reflective Weave -- 2015 Fall, APAC exclusive, unisex, 1 SKU, reflective coating on poly webbing.
4) Leather Weave -- 2015 Holiday, APAC exclusive, unisex, 2 SKU, double side sandwiches PU.
5) The Woven Collection -- 2016 Summer, world wide, unisex, 12 SKU, cotton webbing.
Color Weave collection achieved:
-- approximate 80% sell thru in 15 days. (China)
-- approximate 95% sell thru in 12 weeks. (Korea)
