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About
Graphic Designer / Creative Director / General Manager with more than 10 years of International experience in branding and all areas of design including web, print, packaging and advertising campaigns. Strong typography skills. Experience setting up and running successful design firm. Oversee designers, office management and client relations.
I believe that all design, big or small, should be an experience that moves people to take action. Creating a moment for people to feel touched, moved and inspired. Designers set the mood and the tone of our culture, translate big ideas and create clear messages that can change people’s lives. -
Education
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Graduated Graphic Design / TypographyPortfolio Center1999 - 2001Course work: Branding, book design, film titling & design, magazines & zines, packaging, restaurant design, environmental design, typography, web design and color theory. Honors: best of show 3-dimensional type design, gold "Genesis" book design, gold "Circus" book design, silver George Orwell book cover design
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graphic design Graphic DesignCorcoran College of Art + Design1997 - 1999Course work: Typography, color theory and corporate identity
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Experience
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Freelance Social Graphic Designer / International ConsultantNew York, NY2014 - Present (12 years)Co-founder begin. communication, a creative enterprise that promotes positive social change. Through begin, I have worked with NGO’s, the UN, government and companies that support CSR. Responsible for business development, campaign strategies including messaging, identifying target groups, media and collaborating on design and implementation. As an International Consultant, I have worked on a number of design projects including publications and health campaigns.
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General ManagerArtek NetworkSouth Jakarta, IndonesiaMay 2005 - Apr 2006 (11 months)Recruited to start up a new graphic design firm “Satu Atap” the company focused on activation and
branding. Developed satu atap brand externally and internally and built a system for the organization.
Won two major pitches that allowed the company to take off and stand on its own. Work ranged from creative,
technical, management, client relations and proposal writing. -
Creative Director141 WorldWideSouth Jakarta, Indonesia2004 - 2005 (1 year)Oversaw all creative projects and staff. Responsible for the overall quality of work produced by the creative department. Responsibilities included managing creative projects from concept to completion, translating marketing objectives into creative strategies, and directing the creative team in the production of advertising and marketing collateral.
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Head of DesignBates AsiaSouth Jakarta, Indonesia2004 - 2005 (1 year)Lead, strategized, and developed key designs for Creative campaigns for pitches & prospects. Managed below the line activities in the agency, developed strategic concepts for advertising campaigns.
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Graphic DesignerThe Agency ( Satchi & Satchi )South Jakarta, Indonesia2004 - 2005 (1 year)Responsible for taking briefs, providing cost quotations, pitch presentations, final artwork
*pitches won: Bank Niaga , Andalan , Duatang tea , Mario Minardi. -
Graphic DesignerNuage Corporate CommunicationsCentral Jakarta, Indonesia2003 - 2004 (1 year)Union Oil Company of California - Company profile, environmental branding
United Can - Company profile, web design www.unitedcan.com
April Paper Company - Directed flash and corporate videos
Alila Boutique Hotel - Brochure, sales kit
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Skills
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Elsewhere on the Web
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On Coroflot@Mardiyah, member since 2011
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Following 1
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Followers 5
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