With 6 years of experience in the digital/advertising/eCommerce industry. Have worked on a variety of internal & external campaigns. Making my objective with every piece of work as - attention to detail. Having expertise in creative development, creative direction, branding, marketing strategy, creative conception, graphic design, logo design, ad layout, collateral layout. Presently working in Snapdeal.com as an Assistant Manager Design - Corporate Affairs & Communications
e-Mailers, Social Media Activity Designs, Landing Pages,Google Ads(online/offline), Product Banners, Product Category Designs, Headers,Mock ups(Strategy Based),Communications Graphics,Website Creatives,Advertisements,Marketing creatives, thematic stories, etc
Primary Tools (Adobe Premiere+After Effects) Video Editing,Layout Designing,Handling post-production duties. This includes searching and acquiring rights for background music, graphic animation, editing polished & fully produced videos that deliver key messages in a style and tone that is compelling and effective, and compressing and uploading videos online.
Directing the creative function so that the environment, culture, team, capabilities, tools, processes, expectations, work style and other elements support the strategic goals.
Conceptualizing communication strategy across all forms: banners, mailers, landing pages, websites.
Ability to effectively manage multiple projects of varying complexities.
Translate business and communication goals into unique and creative solutions.
Bring out the salient features and positioning of each product category, by driving the design language across all the relevant teams.
Drive consistency in Design and communication across all the touch points of the consumer – Banners on the website, E-mailers, Online campaigns & Social media channels.
Managing projects and delivery timelines with external design vendors.
Providing art direction to designers and ensuring creative solutions within brand guidelines.
Generate thought leadership perspectives, willingness to learn and stretch in new roles given.
Managing client expectations, scheduling of projects, and determining the delivery timelines.
- Provide freelance services in multimedia production including video production and editing, photography and digital imaging (i.e. Image retouching, creative design(on/off) etc, and management, and consultation services.