Niyi Shodunke

I am a graduate of GRAPHIC (INDUSTRIAL) ART from the prestigious Yaba College of Technology, School of Arts & Design, Lagos, Nigeria, with a Higher National Diploma which I obtained in 1998.

While in school, I founded AD CONCEPTS in 1996, a strategic design, marketing and printing company which transited into a well rounded Brand Management Consultancy in the late 2000's when the cogent idea of “BRANDING” came into existence.



After the mandatory National Youth Service and subsequent working experience with PRINTS SUPPORT SERVICES (a subsidiary of CENTERSPREAD ADVERTISING), EQULID COMMUNICATIONS, WHIZ COMMUNICATION etc, I registered ADCONCEPTS in 2002 and the company has since operated as a fully fledged Strategic Design and Brand Management Consultancy.

I currently hold the position of Lead Consultant in the company with experience spanning over two decades. Over those years, I have helped build several brands and businesses, developing their public perception. While running ADCONCEPTS, I have also had the privilege to build numerous teams to effectively service our multi-tier clientele who cut across several sectors, developing their brand identities, images, brand style guides, toolkits, marketing collateral, product packaging, campaign activations and countless nouvelle ideas.

I have a robust creative skill-set that has transited effortlessly from the analogue ‘90s to the ultra digital 2020's while gaining requisite knowledge to remain relevant and up-to-date. I am quite versatile with several design software to help in creative delivery i.e. ADOBE CREATIVE SUITE (PHOTOSHOP, AFTER EFFECT, ILLUSTRATOR), CORELDRAW, BLENDER and basic work tools like the MICROSOFT OFFICE SUITE.

The following are stills of some briefs and projects I have had the pleasure of executing, across various sectors.