Ozlem A.

Accelerated the implementation of the corporate/geographic marketing strategy in alignment with global marketing imperatives as well as a local business strategy to support the achievement of business targets. Executed industry-related strategic insights related to priority capabilities (management consulting, technology) and the use of the most relevant global best practices. Improved metrics to assess the effectiveness of marketing programs and initiatives and provide ongoing feedback to the global marketing organization in relation to budget, marketing strategy and key initiatives.

Responsible for creative departments of nine industries metals and mining, energy, port management, shipping and logistics, financial investments, real estate, construction, private equity and coal. * Led the global creative team spanning 4 continents and 41 countries to develop strategy and creative ideas to share our brands across all segments, including digital experiences/storytelling, social media, print/in-store media, brand events, and PR, with a focus on a rider direct message. *

Responsible for the artistic direction of Cacharel, Pierre Cardin, and US Polo Assn fashion brands. *

Marketing Communications Social Media Strategic Planning