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Graphic design, advertising, marketing, and communications consultant
Bravo Design
League City, TX
Jul 2005 - Present (15 years 8 months)
- Freelance graphic design, advertising, marketing, and communications consultant
- Notable medical clients: Terrebonne General Medical Center, Cardiovascular Institute of the South, and Mary Bird Perkins at Terrebonne General Medical Center
- Notable oil and gas clients: BP, Swire Offshore, RigChem, and Seacor Marine
- Notable community development clients: New Orleans Conventions and Visitors Bureau, New Orleans Ernest N. Morial Convention Center, NOLA ChristmasFest, Terrebonne Fine Arts Guild, Terrebonne Folklife Museum, South Louisiana Arts Academy, Terrebonne ARC, and Le Petit Theatre de Terrebonne
- Notable non-profit clients: Diocese of Houma-Thibodaux, McDonnel Children’s Home, Catholic Charities, and My Heart’s Desire No-Kill Animal Shelter
- Notable retail clients: New Orleans Saints, Stainmaster, Gumbo House, Cristiano and Martinique Restaurants, and Chef John Folse
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Design Director
Planet Graphics
Gray, LA
Nov 2010 - Nov 2012 (2 years)
- Generated sales and new business and doubled revenue over 24-month period
- Art directed and edited all team projects to achieve and maintain a high level of quality
- Assisted owner with creating, implementing, and maintaining company policies and procedures
- Spearheaded and led efforts to improve PG’s image, branding, and marketing plan
- Served as Diplomat for Houma and Lafourche Chamber of Commerce offices
- Attended weekly and monthly business luncheons/meetings with networking groups to promote company
- Met with 250+ clients to discuss their design, advertising, marketing, printing, and promotional needs
(Notable clients: Chevron, Delta Queen Steamboat Company, Houma Area Convention and Visitors Bureau, Terrebonne General Medical Center, LA 1 Coalition, Port Fourchon, Voice of the Wetlands, Norby Chabert for Senate, and Southdown Plantation Marketday)
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Creative Services Manager
HRM Creative
Houma, LA
Nov 2003 - Nov 2010 (7 years)
- Developed strategic planning to expand creative services offered (resulted in 200% increase of revenues generated from design services and a 50% increase in overall revenues)
- Assisted owner with creating, implementing, and maintaining company policies and procedures
- Art directed and managed creative services department
- Met with 500+ clients to discuss their design, advertising, marketing, printing, and promotional needs
(Notable clients: T. Baker Smith, Chet Morrison Contractors, Blake International, South Central Industrial Association, Houma-Terrebonne Chamber of Commerce, Houma-Terrebonne Civic Center, and Lafourche Chamber of Commerce)
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Creative Services Co-Manager
Consumer Technology Association
Washington, DC
Jul 2000 - Aug 2003 (3 years 1 month)
- Designed signage, booths, displays, and promotional materials for CES, America’s largest trade show
- Created and upheld branding and visual identity for global, high-tech trade association
- Oversaw design, production and printing budget for CTA’s publications, Consumer Electronics Vision, DTV Guide, and Digital America
- Served as art director and supervisor for in-house graphic designers, consultants, and interns
- Developed designs and creative marketing solutions to address needs of managers in marketing, communications, conferences and events, membership, government affairs, and research departments
- Designed award-winning advertising campaign for association website
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Senior Graphic Designer
CTIA
Washington, DC
Jul 1997 - Jul 2000 (3 years)
- Art directed and oversaw design projects of in-house design consultants
- Created advertisements, point-of-purchase displays and other materials for multi-million dollar ad campaign used by national wireless carriers to encourage consumers to drive safely while using their wireless phones; helped select and manage advertising agency in development of TV spots for campaign
- Designed CTIA’s trade publications, Wireless World, Dataline, Foundation Outlook, and Project Children Quarterly
- Designed signage and promotional materials for Wireless, America’s leading wireless trade show
- Created promotional materials for CTIA’s marketing and meetings departments
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Graphic Designer
Nuclear Energy Institute
Washington, DC
Jun 1995 - Jun 1997 (2 years)
- Designed Overview, Energizer, and Public Opinion, NEI’s newsletters
- Created promotional materials for NEI’s conference department
- Designed brochures, ads, marketing materials, and issue briefs for the Institute
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Graphic Designer
Powell Tate
Washington, DC
Sep 1991 - May 1995 (3 years 8 months)
- Designed and oversaw the production of 14 issues of The High School Magazine, the National Association of High School Principles’ quarterly magazine
- Created a variety of collateral materials for Powell Tate’s 350+ clients
(Notable clients: Smithsonian Institute, American College of Cardiology, American Health Care Association, American Insurance Association, Roche Laboratories, National Institute of Health, U.S. Department of Education, Al Gore Inaugural Ball, National Trust for Historic Preservation, RJR Nabisco, Univision, Freddie Mac, and USA Collegiate)