Philip J. Toups

- Marketing, advertising, graphic design, and business development consultant working with oil and gas, healthcare, higher education, banking, community enrichment, non-profit, and retail clients
- Managed 1,200+ accounts since 2005
- Notable clients: BP, Chevron, Edison Chouest Offshore, Bollinger Shipyards, Nicholls State University, New Orleans Saints, New Orleans Convention Center, and Stainmaster Carpet

- Doubled PG’s income within 24 months
- Generated new sales and met with clients to discuss their marketing, advertising, design, communications, and promotional needs
- Spearheaded and created new corporate identity manual and upheld branding for PG
- Attended weekly and monthly networking events to promote PG
- Developed and implemented annual marketing and sales plans and defined strategies
- Successfully managed the projects of 350+ clients and achieved scheduled goals
- Led, coordinated, and supervised daily activity of 4 graphic designers and various vendors (including printers) to achieve the highest level of quality
- Notable clients: Halliburton, Seacor Marine, Swire Offshore, Fletcher Community College, Terrebonne General Medical Center, South Louisiana Bank, New Orleans Conventions and Visitors Bureau, and the Diocese of Houma-Thibodaux

- Met and exceeded HRM’s sales goals by 15-18% annually
- Generated new sales and met with clients to discuss their marketing, advertising, design, communications, and promotional needs
- Spearheaded and created new corporate identity manual and upheld branding for HRM
- Attended weekly and monthly networking events to promote HRM
- Developed and implemented annual marketing and sales plans and defined strategies
- Successfully managed the projects of 800+ clients and achieved scheduled goals
- Led, coordinated, and supervised daily activity of 3 graphic designers and various vendors (including printers) to achieve the highest level of quality
- Notable clients: Cenac Towing, Blake International, LaShip, Cardiovascular Institute of the South, Delta Queen Steamboat Company, Synergy Bank, and T. Baker Smith Engineering

- Designed signage, booths, displays, and promotional materials for CES, America’s largest technology trade show
- Created and upheld branding and visual identity for global, high-tech trade association
- Oversaw design, production and printing budget for CTA’s publications, Consumer Electronics Vision, DTV Guide, and Digital America
- Served as art director and supervisor for in-house graphic designers, consultants, and interns
- Developed designs and creative marketing solutions to address needs of managers in marketing, communications, conferences and events, membership, government affairs, and research departments
- Designed award-winning advertising campaign for association website

- Art directed and oversaw design projects of in-house design consultants
- Created advertisements, point-of-purchase displays and other materials for multi-million dollar ad campaign used by national wireless carriers to encourage consumers to drive safely while using their wireless phones; helped select and manage advertising agency in development of TV spots for campaign
- Designed CTIA’s trade publications, Wireless World, Dataline, Foundation Outlook, and Project Children Quarterly
- Designed signage and promotional materials for CTIA Wireless, America’s leading telecommunications trade show
- Created promotional materials for CTIA’s marketing and meetings departments

- Designed Overview, Energizer, and Public Opinion, NEI’s newsletters
- Created promotional materials for NEI’s conference department
- Designed brochures, ads, marketing materials, and issue briefs for the Institute

- Designed and oversaw the production of 14 issues of The High School Magazine, the National Association of High School Principles’ quarterly magazine
- Created a variety of collateral materials for Powell Tate’s 350+ clients
- Notable clients: Smithsonian Institute, American College of Cardiology, American Health Care Association, American Insurance Association, Roche Laboratories, National Institute of Health, U.S. Department of Education, Al Gore Inaugural Ball, National Trust for Historic Preservation, RJR Nabisco, Univision, Freddie Mac, and USA Collegiate