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Georgia O'Keeffe Museum

Client: Georgia O'Keeffe Museum
Location: Santa Fe, NM
Date: 2013 and 2014
Scope: 4,000 sf over multiple galleries across the museum
Curator: Cody Hartley
Role: Conceptual exhibit and graphic designer

The Georgia O'Keeffe Museum wanted to update its presentation of artworks inside the existing galleries using a new approach to graphic design. I consulted with the O'Keeffe, lending new vision to the use of fonts, label design, word-counts, color, and display. Sight lines were explored and locations for gallery graphics were determined. The results were very successful and introduced color and new concepts of artwork organization to the Georgia O'Keeffe Museum's presentation. I also consulted on the design and fabrication of a long term display of O'Keeffe's easel and desk.

Rebecca Schreiber Shreckengast
Experience Designer Albuquerque, NM