Aug 2006 - Present (15 years 1 month)
Key Achievements : * Email marketing - Of the 490 emails that were created during this reporting period, I alone produced more than half of the total-in other words a unique email about every business day of the year. Produced virtually all the event invitation and thank you emails for Green & Gold Gala, Fast 56, Outstanding Young Alumni Awards, Homecoming, Away Game Tailgates, Birdies for Bulls, Member Appreciation Baseball, etc. There were a record number of individual emails sent this year at more than 21M. * Digital Signage - 155 animations built for the hallway digital media in the Alumni Center - up 28% over last year. Plus spent countless hours troubleshooting Visix and learning the new platform X 20. * Groups Email Templates - Produced a set of design templates for alumni Group email communications that were presented in August at Alumni Academy. * Print Project - 65 total (up 9% of last year) * Outside Collaboration - I produces emails working with other departments such as Karen Ritter for Away Game Tailgates. * Website Updates as Needed * Production of In-house ads for USF Magazine Primary responsibilities include meeting with various supervisors and or co-workers to translate jobs into communication concepts. This includes designs with focus on brand continuity across various media such as cutting-edge graphics, newsletters, informational literature, e-communications, video, print and web design, animated projects for various web and media displays, alumni website management and overall assisting all USF Alumni Association coworkers, other USF campus departments and off campus partners with various related needs according to my expertise. Contribute to the creation of engaging alumni and dynamic educational materials for training internal and external team members. I handle all print responsibility such as bidding, selecting the appropriate vendors a...
Freelance Art Director
Feb 2000 - Present (21 years 7 months)
Design123, llc., started out initially as Ryke.biz, llc. in 2000. Any design may be achieved by Design123, llc., such as graphics, web, email campaigns, marketing strategy, presentation, advertising and brand identity
Graphic / Animation Designer
Oct 2004 - Sep 2005 (11 months)
I provided powerful and persuasive demonstratives in an array of formats and mediums. Graphics as well as animations produced were used in court rooms to assist in proving favorable or negatively against or for the accused.
Nov 2003 - Oct 2004 (11 months)
Designed postcards for clientele with focus on each clients success with results proven by returning happy customers.
Jan 2003 - Oct 2003 (9 months)
Design/apply graphics, custom sign-age, murals, faux finishes, unique wall textures & decorative painting for some clients such as the Tampa Bay Rays
Tropicana field, murals for Mike Alstott’s (Tampa Bay Buccaneers) home, the Florida International Museum in St. Petersburg & a few famous clubs in
Ybor City such as Prana, Sky & etc..
Dec 2000 - Jan 2003 (2 years 1 month)
Designed display ads for the Tampa office as well as helped other BSA companies around the country stay afloat with their work load as well.
Clientele such as DeVry, First American, Bank of America, 7-11, SunTrust, Convergys, K-Force & Household to name a few all to meet our weekly
deadline. Altered presentation's and templates as needed. Re-designed logos for existing companies, new logos for others. Helped organize our Tampa, office to a higher standard of efficacy. Troubleshot jobs and equipment in order to stay at the up most productive level.
Freelance Graphic Designer
Aug 1997 - Mar 2002 (4 years 7 months)
While with Cordisco.com, I assisted in daily freelance custom design, management with marketing & consulting for mostly print and web.
May 2000 - Nov 2000 (6 months)
Designed newspaper ads and templates as needed for such organizations as Allstate, C-21, ColdWell Banker, Executive Brokers, Prudential, Re/Max and others always meeting our monthly deadline. Re-designed logos for existing companies as well as new logos for others. Restructured our own organization, as well as our clientele relations for a higher standard of efficacy. Troubleshot jobs, equipment and maintained Macs to stay at most productive level. My division designed real estate ads but I also worked with assisting the automobile side of the company as well.
Feb 1998 - Jan 1999 (11 months)
Designed and altered posters, flyer’s, slides, business cards, t-shirts, laminated boards, and output proofs for final products. Maintained and calibrated printers and copiers.