Shawn Gworek
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About
I'm a strategic brand marketing and experience designer who specializes in immersive brand environment solutions. Designing with a strategic approach based on upfront research and business objectives; from creative brainstorming to finalizing experiential design solutions, I solve design problems by prioritizing the baseline of a clients need. Creating marketing & branding solutions, packaging designs, experiential spaces and fixtures/merchandising solutions that reflect and influence the user while elevating and enriching their entire brand experience.
Highly motivated to create the most exciting and engaging experiences, I strive to go above and beyond expectations in all aspects of the design process. I'm always looking to learn and expand my skill-sets so I can continuously grow as a designer. I thrive on meeting new people, asking questions and experiencing new things.
Specialties:
- Brand experience design
- Brand marketing and strategy
- Branding
- Space planning
- Fixtures and merchandising solutions
- Design & development communication
- The creation of design intent visuals
- Working directly with vendors to bring designs to life
- Packaging design
Hands On Specialties:
- Quick hand sketches/gesture drawings
- Refined perspective drawings
- SketchUp/AutoCAD to SU
- Proficient in the Adobe Creative suite
- Architectural illustration
- Material and furnishing exploration
Other areas of interest:
Museum and Exhibit Design
Set/Theater Design
Event Design/Planning
Highly motivated to create the most exciting and engaging experiences, I strive to go above and beyond expectations in all aspects of the design process. I'm always looking to learn and expand my skill-sets so I can continuously grow as a designer. I thrive on meeting new people, asking questions and experiencing new things. Please push me outside of my comfort zone!
Specialties:
- Brand experience design
- Brand marketing and strategy
- Space planning
- Fixtures and merchandising solutions
- design & development communication
- The creation of design intent visuals
- Working directly with vendors to bring designs to life
- Packaging design
Hands On Specialties:
- Quick hand sketches/gesture drawings
- Refined perspective drawings
- SketchUp/AutoCAD to SU
- Proficient in the Adobe Creative suite
- Architectural illustration
- Material and furnishing exploration
Other areas of interest:
Museum and Exhibit Design
Set/Theater Design
Event Design/Planning -
Education
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BFA Interior DesignCleveland Institute of Art2003 - 2008
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Experience
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Senior Exhibit & Brand Experience DesignerRES Exhibit ServicesRochester, NYMay 2018 - Present (8 years 1 month)Leading the exhibit design and development for new business. Creating strategic brand stories that are reflected within the exhibit design experience.
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Brand Marketing & Experience Design LeaderDesign B&BRochester, NYOct 2016 - Present (9 years 8 months)The Fusion of Strategy and Execution
Holistic Branding Solutions and Visual Identity Systems
Brand Strategy and Architecture
Design Thinking and Innovation Sessions
Branded Environments and In-Store Design -
Senior 3D Designer, Global Brand CreativeUnder ArmourApr 2013 - Oct 2016 (3 years 6 months)Designing world-class environments within the Global Retail Environments team that create a consistent presence for UA at retail. Fixture Design, Shop in Shop Concepts, Elevated fixtures to tell product stories.
Working closely with the brand and graphics teams to ensure solutions are on brand and integrated within the environment as well as the retail marketing team to ensure alignment with business goals.
I WILL. -
Strategic Retail Designer10 Red DesignMay 2009 - Apr 2013 (3 years 11 months)A Momentum Company - Design:Influence / Employing design principles to strategically influence behavior. Shopper based design work with top brands to strategically change the way in which a shopper interacts with their environment and thinks about products. Retail design, visual merchandising, pop displays, store with a store conceptual development.
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Freelance Environmental DesignerSparksAug 2008 - Nov 2009 (1 year 3 months)Working as needed on the conceptual designs of retail, commercial and exhibit spaces. Conceptual ideation executed through hand sketching and rendering along with imagery and material exploration. Clients include: Intuitive Surgical, Vision Health Specialties & Google
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Environmental DesignerPalladeoJun 2008 - May 2009 (11 months)Working in the Envision department, designing world-class retail spaces that bring to life clients’ visions and captivate consumers. We are a full-service environmental design and retail strategy consultancy.
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Assistant Professor of Environmental Design DepartmentKent State UnversityJan 2008 - Apr 2008 (3 months)Teaching sophomore students how to illustrate their design ideas through the techniques of hand-drawing and rendering, as well as Photoshop rendering.
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Intern - Store DesignLittle Diversified Architectural ConsultingMay 2007 - Aug 2007 (3 months)Interior Design work in the Store/Retail Design department doing conceptual design development. Solving design problems with visual aids; conceptual sketches and renderings, furnishings and materials selection. Design solutions that reach far beyond architecture.
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Intern - Visual Display and Merchandising Dept.American GreetingsMay 2006 - Apr 2007 (11 months)
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Awards
Global Burke Award (team) - Johnson and Johnson Baby Category Reinvention/2011
Laura Shapero Scholarship for Excellence in Interior Design/2007
Outstanding Workstudy Award - Cleveland Institute of Art Admissions Office/2006
Diversity Award - The Plain Dealer/2004 -
Industries
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Skills
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Elsewhere on the Web
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On Coroflot@SGworek, member since 2013
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Following 30
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Followers 58
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