Steven D. Melick
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About
Seasoned Creative Director/Designer with 20+ years experience in color and graphic design, packaging, licensing, consumer products and marketing. Producing creative materials in multiple formats for collateral, advertising, information technology and entertainment industries with special emphasis in toy styling and packaging.
• Expertise in supervision of photography and press side production.
• Accustomed to working within tight deadlines with an excellent sense of color, organizational skills, and hands on knowledge of Adobe based programs and multi-designs formats.
• Design and execute creative materials for sales and marketing including brochures, packaging, comps, displays, ads and pop materials.
• Integral part of creative team reviewing sculpts, concepts and product submissions. -
Experience
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Adjunct professorFASHION INSTITUTE OF TECHNOLOGYNew York, NYtoy design department.
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Art Director /Senior Graphic DesignerALEXANDER DOLL COMPANY INC.New York, NYDevelop all packaging and box construction. Oversee design of collateral, including but not limited to advertising materials, style guides, trade show signage and catalogs. Manage outside designers. Create and maintain budgets and supervise local and overseas vendors. Integrate graphics and new branding for Toy Fair visual presentation.
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Senior Design and Creative Director- Toy BizMARVEL ENTERPRISES INC.New York, NYLed creative direction for development and execution of toy packaging and collateral materials. * Designed and created style guides. * Supervise internal and external design team and outside venders. * Generated and maintained budgets. * Managed a team of nine in house designers and graphic artists.
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Senior Creative DirectorPRESSMAN TOY CORPORATIONNew York, NYConceptualized and developed specialty and in house packaging. * Responsible for design and creation of promotional and advertising materials, packaging, sell sheets, brochures, and catalogs. * Logo and product image styling and development.
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Art DirectorBUDDY L / SLM INC.New York, NYDesigned and developed collateral including point of purchase displays, hang tags, sell sheets, catalogs, magazine advertisements and packaging. * Worked directly with VP of marketing. * Conceptualized "new look" for packaging * Supervised photography * Supervised free lance and production artists * Interfaced with brand marketers and external venders FREELANCE ASSIGNMENTS Design and illustration commissions for companies in the medical, entertainment, consumer product, toy, publishing and telecom industries. Work includes logo design, corporate identity, promotional brochures and marketing material.
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Skills
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On Coroflot@StevenMelick, member since 2015