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Digital Marketing Specialist
Jul 2012 - Present (11 years 9 months)
Increased online sales in the Gift Shop division by 50% in the first year by focusing on brand awareness, new design concepts, and segmenting of email lists.
Implemented changes to marketing emails to accommodate mobile users. Perform maintenance and updates on 3 e-commerce websites, and two informational sites on a regular basis.
Create and analyze sales reports for each division Design, schedule, and send up to 8 marketing emails per week.
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Freelance Designer
Self Employed
Aug 2009 - Dec 2012 (3 years 4 months)
Provided eye-catching layout and design for printed materials.
Supplied graphics for gift and souvenir items as required for production.
Managed multiple projects simultaneously while communicating with clients and outside vendors on a daily basis.
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Internet Programmer
CLI
Aug 2011 - Jun 2012 (10 months)
Developed, updated, and maintained e-commerce websites utilizing the latest technologies from Microsoft, such as .NET and SQL Sever 2008; Updated and loaded product data for websites using both the site admin and SQL Server Management Studio.
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Graphic Designer
Abbey Press
Jun 2005 - Jul 2009 (4 years 1 month)
Successfully managed the design and layout of inspirational giftware catalogs.
Planned and provided shot direction for product photo shoots. Edited photos when necessary.
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Art Director / Designer
Abbey Press
Saint Meinrad, IN
Dec 2002 - Jun 2005 (2 years 6 months)
Designed, art directed, and managed the development of inspirational giftware products.