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Marketing Communications

Varun Gujral

Northampton, United Kingdom
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  • About
  • About

    Left-brained and Right-brained hybrid.

    My creative flair, attention to detail and logic-based thought process is implemented professionally through Marketing Communications, Strategy, Analysis, Event Management, Branding, Social Media Championing and Content writing.

    My entrepreneurial, organizational, and project management skills have expanded through balancing my current and previous positions with a clothing label that I established called VEGA Clothing. In addition, graduating university helped me attain outstanding communication and presentation skills, and the ability to work within a team as well as independently.

    I am a creative individual with a real passion for communications and marketing.

  • Education
    • Bsc Product Design, Innovation & Marketing
      University of Derby
      2007 - 2010
    • BSC Product Design, Innovation and Marketing
      University of Derby
      2010
    • Wrenn School
      2000 - 2007
  • Experience
    • Advisor
      Mortgage & Insurance
      Northampton UK, United States
      Nationwide Building Society Responsibilities & Achievements * Resolving customer issues through extensive interactions & communication about their accounts (mortgage and insurance) * Improved customer turn around efficiency through developing a crisp process that was deployed as a standard operations procedure in the team
    • Marketing Assistant
      Live Local Ads
      Wellingborough, United Kingdom
      Independent magazine publishers. Responsibilities & Achievements * Building brand recognition through print and digital marketing campaigns * Designing marketing material such as logo & advertisements to be applied on company website, social media platforms and printed in the corporate publications SOFTWARE SKILLS Adobe Digital CAD Other Photoshop Mailchimp SolidWorks GIMP design
    • Illustrator Hootsuite AutoCAD Prezi
      InDesign Google Docs ProEngineer Pixlr
      ACHIEVEMENTS AND ACTIVITES * Music producer with songs published on iTunes. * Multi-lingual * Fluent in Hindi. * Elementary Russian (as a result of living in Moscow for 10 years). * Sports enthusiast playing football, badminton and tennis on a weekly basis. * Interest in Fashion - launched a t-shirt brand in 2011 with a partner: * Established and created a brand, website and social media accounts. * Gained support from local public figures to help raise brand awareness. * Attained organisational, management and entrepreneurial skills.
    • MARKETING AND DESIGN ASSISTANT
      PermaShutter Limited
      Northampton, United Kingdom
      Permashutter design, manufacture and supply innovative products within construction. Responsibilities & Achievements * Restructured and redesigned corporate website with improved client journey - resulting in an increase of web traffic and decrease of bounce rates by 30%. * Helped develop and deliver a conceptual product idea through to manufacturing and into the market, completed with a marketing campaign for the product launch. * Produced a range of marketing collateral, e.g. brochures, presentations, case studies. * Maintained relationships with product manufacturers around the UK in order to develop conceptual ideas and amend existing product flaws.
    • DESIGN RESEARCH CONSULTANT
      Whirlpool Corporation
      Delhi, India
      (Internship) - Global Consumer Design Studio Number one multinational manufacturer and marketer of home appliances. Responsibilities & Achievements * Planned and executed market research across design, technology and consumer trends, resulting in key insights for the Indian market from a European perspective. * Recognised a common trend in consumer behaviour which was escalated to the design team & fed into the R&D process * Bi-weekly presentations to the senior leadership team to analyse findings and set SMART objectives as a result.
    • the senior leadership.
      in an email campaign of 6.5% generating business of £100k. * Managing effective scheduling of campaigns based on the sales pipelines. Responsible for analysis and reporting campaign results * Controlling digital channels such as website and all social media platforms. * Managing networking events and exhibitions whilst controlling marketing budgets. * Accountable for development and maintenance of marketing collateral, including design and content production for case studies, presentations, brochures and more. * Managing relationships with external agencies including graphic design and PR. * Championed improved internal communication by creating a company intranet site informing staff of industry news, social updates and marketing activities. * Researched & implemented emerging virtual reality technology as a marketing tool - helping the sales team demonstrate 3D models on a mobile device in meetings.
  • Awards

    11 GCSE's A-C grade

    Bsc. Hons, Product Design, Innovation and Marketing

  • Skills
    • Advertising
    • Content Strategy
    • Product Design
  • Elsewhere on the Web
    • n
  • On Coroflot
    @Varun27, member since 2009
    • Following 7
    • Followers 7
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