WOSIDESIGN Lingsong

Provided footwear design consultancy to clients. (design management, footwear design 2d renderings, and blue prints, sample modifications)

In charge of tennis Badminton design team.
Responsibility:
Participated and preset Li-Ning seasonal footwear full map integral design direction with design director and pertinently distributed into tennis and badminton category. Jointly formulated seasonal products design plan with mass goods project manager aimed to achieve a integral simplified products structure which reduced products development cost and raised products quality.
In charged of tennis/badminton player specialized and customized footwear design work. Constantly discovered high end tennis footwear’s professional requirements for promoting ATP player’s competitive performance. Base on the performance data analysis and player’s feedback. Jointly formulated Chinese national badminton shoes sponsorial program with SES Project managers and led team accomplished relevant design and development

Responsibility:
Jointly formulated seasonal products design plan with mass goods project manager aimed to find the new business raising opportunities between sport shoes and casual shoe and achieve a integral simplified products structure which reduced products development cost and raised products quality.

Responsibility:
Li-Ning basketball mass goods design works
Basketball outdoor basketball series ‘freestyle’ design works.
Basketball “Five series” footwear design work

Responsibility:
Tennis performance category footwear design
Outdoor footwear category design
Indoor performance footwear design