Afshin Toussi

Executed all facets of design, development, compliance and production of several lifesaving devices for both recreational and commercial market. All design and products were completed according to ISO, UL and USCG directives and standards. Managed the responsibility of being a sales representative to external customers/clients.

Oversight of design, production and compliance of several lifesaving products for the commercial and fire rescue markets. Assisted acquisition team with the business and technical transition from previous company to the newly formed satellite company. Facilitated and aided the launch of couple high profile products. Acted as liaisons between our internal development team and external regulatory, testing and compliance bodies. Aided internal customer service and sales managers with technical knowledge and information to better understanding certain product lines. Interacted with external vendors to ensure proper production of products. Collaborated to reduce cost by finding alternative methods and components.

Responsible for design, testing, prototyping, documentation and production of several recreational and commercial water safety products. Assist with organization of the two newly acquired companies. Shortly after commercial division was acquired by next employer, Survitec Group.

It was a great privilege to be part of this tremendous growing company, which more than doubled its annual sales during the duration of my employment. Responsible for several lines, products were designed and produced for several lines of water sports categories for the use in consumer, industrial, commercial and military applications. Certain products were sold to broad international market with successful results. Personally managed many aspects development including design, prototyping, working with vendors, testing, costing, manuals, legal aspects, patents, customers (internal and external), product graphics, product packaging and even assisting with branding. Many categories were worth millions annually, the smallest being about $7~8 million.

With an established list of clientele, I developed product concepts, product illustrations, graphics, both print and web to suit their needs. Some clients include, Zebco/Quantum, Televix Entertainment, Moviola, Ocean Pacific (OP), Artisan Creative, Studio Infinity, Rainmaker Staffing and others.

Created and implementing content, function, graphics and user interface to company's website. Projects included, navigation bar improvements and user interface study, exclusive custom pages for high-profile advertisers and site improvement for better navigation and download.

Consulted for several well known companies such AXO Sport, Mattel toys, Disney Consumer Products, Viacom / Paramount Pictures, Hard Candy (at the time a very “hot” cosmetic company). Yamaha, Hitachi, Panasonic, Bic, Pentel, Pioneer, Mizuno all through Studio Infinity. Between 1994 and 1995 I worked as an “in-house” consultant at Concept 21, a small consulting firm catering to footwear brands such as Brooks, Otomix, Reef and others. During that short period I developed over 300 pair of athletic and casual concepts and prototypes as many resulted into final production. Besides having clients, I also assisted as an “n-house design consultant at several well-known established Southern California’s design firms and manufacturers.