Allison Gahlon

Through client requests and self-directed projects, complete the design process for a myriad of formats, events, and industries. * Work closely with clients, designing identity packages including logo design to business materials. * Offer insight and suggestions with web design prototyping. * Print design and production with creative and cost-effective solutions based on client's needs.

Sole designer producing 10+ catalogs each year, working with various stakeholders to create effective communication and promotion for Community Education classes offered to a variety of age groups and audiences • Helping in social media management and content creation and publication.
• Designing materials for Rochester Public Schools Preschool and Rochester Science & Engineering Fair.
• Through project requests, provide design and layout for array of communication needs across department.

Assisted with the duties of the marketing department, contributed to social media content creation, proofed incoming design-related raw materials to comply with quality assurance standards, and designed packaging and concepts for current products and product innovation. * Managed new product from design conception, marketing materials, and in-store display. * Designed fundraising event logo and all related promotional materials. * Coordinated quarterly social media content calendar and media efforts required.

Sole designer in creation of promotional and internal print pieces, assisting in website design, creating digital signage solutions, and managing promotional video production and graphic design. * Project manager for annual 60- page catalog. * Traveled abroad for media collection and documentation. * Grew skills and developed student employees who assisted with daily tasks.