-
Freelance Illustrator
Aleksandra Pekala
Kraków, Poland
Jun 2016 - Present (7 years 10 months)
- crafting holistic brand experiences
- art direction on several self-initiated projects
- designing marketing and branding content for companies
- participating in many courses, lectures, and workshops related to design
- managing the projects at all stages, leading discovery sessions and interviews in order to recognize clients' needs
- communication with customers
-
Brand Designer
Nov 2022 - Jul 2023 (8 months)
-
Visual Designer
Stockholm, Sweden
Sep 2019 - Aug 2021 (1 year 11 months)
- Working in a multidisciplinary team (including researchers, developers, testers, customer success team, product owner etc.)
- Working in a fast-paced, rapidly growing med tech start-up
- Articulating design decisions to influence a range of stakeholders
- restructuring patients' results portal based on data and feedback from customers (UI/UX)
- introducing a new communication strategy
- building a design system
- producing visual communication material across all platforms